NASA brings back its iconic worm logo

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The agency’s iconic logo is coming back into orbit. In 1992, NASA retired its iconic 1975 “worm” logotype in favor of the original 1959 “meatball” logo, which features a blue planet behind an orbiting spacecraft and the agency acronym in white serif type. Now NASA is bringing the worm back. Read Full Story

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5 Free Brand Logo Tools For Your Company

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If you want your business to succeed, you’ll need to pay close attention to your brand strategy. And that strategy starts with a free brand logo. A strong brand creates instant recognition in the marketplace, especially amongst your customers. It also builds loyalty and shows you share your customer’s values. Do this right, and both your customers and your competitors will always remember you. If you’re yet to define and build your brand, this guide can show you where to start . One of the best ways to leave a positive and lasting (visual) imprint of your brand is to create a unique brand logo. Getting your brand logo professionally designed can be expensive. Look at 99Designs research . They found that a professionally-designed logo can cost you anywhere from $400 up to $2500+, with the quality varying depending on the actual cost. That sounds pricey, right? You could take …

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8 tips for rebranding your company post-COVID-19

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Companies are looking to rebrand in the aftermath of the pandemic. But they need to keep in mind a few key messaging guidelines. For the first time in more than 20 years, Burger King announced a brand-new logo, along with new packaging, uniforms, and signage. But Burger King isn’t the only big company unveiling a fresh new look this year. Other companies have already done the same. General Motors announced a new logo that highlights its commitment to electric vehicles. Kia is celebrating its best retail sales year ever in 2020—with a new logo . Pfizer, which created one of the COVID-19 vaccines with BioNTech, also did its most significant brand refresh in about 70 years. Read Full Story

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