Here’s How to Make Sure Your Ads Are Reaching Educators

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Ads placed in Facebook news feeds account for almost three-quarters (74.3%) of total link clicks from Facebook ads targeted towards educators, per a new study [download page] from MDR. The report explores the optimum placement, platform and time for advertisers to get through to educators online. When it comes to reaching educators, Facebook stands out… Read More » The post Here’s How to Make Sure Your Ads Are Reaching Educators appeared first on Marketing Charts .

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CPC Benchmarks by Industry Show Insurance, Online Education Most Expensive

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Cost-per-click (CPC) is one of the most commonly used metrics companies use to measure objectives. And, per new data from SEMRush shared with MarketingCharts, the Insurance and Online Education industries have the highest average CPC, with these industries spending at least 90% more per click than the next-highest category. Using their CPC Map tool, SEMRush… Read More » The post CPC Benchmarks by Industry Show Insurance, Online Education Most Expensive appeared first on Marketing Charts .

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