Half of At-Risk B2C Service Subscribers Would Choose to Pause Their Plan Instead of Canceling

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It’s in the interest of any subscription-based company to keep churn rate low. With an estimated 27.4 million US consumers at risk of canceling at least one subscription in the next 6 months, subscription services are looking for effective ways to retain subscribers – and according to new research [download page] from Recurly, a pause… Read More » The post Half of At-Risk B2C Service Subscribers Would Choose to Pause Their Plan Instead of Canceling appeared first on Marketing Charts .

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COVID-19 vaccine update: Young people might have to wait until 2022, says WHO

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“People tend to think that on the first of January or the first of April, I’m going to get the vaccine, and then things will be back to normal. It’s not going to work like that.” As there are fewer than three months left to the year, and as another COVID-19 vaccination trial has been forced to hit the pause button , it’s looking increasingly unlikely that there will be a COVID-19 vaccine this year. Read Full Story

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