The surprising new sexual problems that draw men to health clinics

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Why do men go to sexual health clinics? The reasons have shifted sharply over the last decade. Why do men go to sexual health clinics? The reasons have shifted sharply over the last decade. Ten years ago, the average age of attendance was 61, and impotence and premature ejaculation topped the list of complaints. But a new wave of problems has risen to the fore: low libido and curvature of the penis, which are now appearing in much younger patients. The average age is 53. Read Full Story

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Diversity and Inclusion in SEO: BIPOC and LGBTQ+ SEOs Share Their Experiences

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Posted by NicoleDeLeon People around the world are having important discussions about systemic racism, overt and covert bias, and how we can all do better. Understanding the problem is the first step. To get a sense of conditions within the SEO community, we asked people to take our Diversity and Inclusion in SEO survey as part of our ongoing project to study the state of SEO . Due to the subject matter and the way we reached out, our respondents were not a snapshot of the industry as a whole. We were very pleased to have 326 SEOs complete the survey, including a significant number of female, BIPOC, and LGBTQ+ participants. These are important voices that need to be heard, but as we analyzed the data, we were careful not to generalize the industry as a whole without accounting for potential sampling bias. We addressed this by looking at groups …

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Best EMR Systems

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Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. In the fight to stay organized, healthcare professionals have an uphill battle. Billing is more complicated than the human genome. Government regulations add extra steps to every task. Decisions are time-sensitive. Small mistakes can have serious consequences. On top of all of this, everyone’s busy. There’s no extra time to search for a patient record or reorder an incorrect prescription. The best electronic medical records (EMR) systems can simplify a lot of the complex challenges today’s providers face. They are not a silver bullet by any means, but finding a product that works for your practice will make you more efficient today and better prepared for tomorrow. Here are the top EMR systems that are helping practices improve care, reduce burnout, and make every day less stressful for everyone …

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With telehealth startup Folx, trans people have a new option outside of mainstream healthcare

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With $25 million of venture funding in hand, the company plans to bring health services designed for queer people to all 50 states. Samuel K. Davis, like many trans men, has always had difficulty getting the testosterone he needs to treat his gender dysphoria. When he relocated from California to Florida during the pandemic, he encountered even more problems. Trying to get a new healthcare provider turned into a nightmare. He set up an over-the-phone appointment with a local clinic, answered questions about his health history, talked to a clinician for 10 minutes, paid $80, and then didn’t hear a word. Read Full Story

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A primer on the history of sexual harassment—and why it deserves a place in diversity training

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A historical understanding of sexual harassment should be provided in organizational trainings, says this author and historian. Last fall, I taught a new class called “#MeToo: A Cultural History” at Miami University. To my surprise, more than half of the 40 students in this humanities elective were business majors. Several had been inspired to take the class by the #MeToo movement . Others enrolled after having already experienced various forms of workplace sexual harassment. Why are young women entering the workforce in the 2020s still encountering pervasive sexual harassment, and what can we do about it? Read Full Story

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Key insights: Effect of COVID-19 on consumer behavior, the world’s more video content savvy, and Apple shakes up AR

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30-second summary: According to Global Web Index’s findings, 80% of consumers in the U.S. and UK say they have consumed more content since the outbreak. According to emarketer, 49% of marketing professionals and agencies held back a campaign launch until later in 2020 and 45% stopped or paused a media campaign midway. Admoik shared that there was a 17.2% drop in week-over-week ad revenues, direct deal and programmatic guarantee being the biggest drops. Despite the 8.3% decrease of retail industry’s M&A deals, Apple acquired AR technology startup, NextVR for a $100 million with an intention to launch its AR headset in 2022 and AR glasses in 2023. 53% of consumers prefer brands to communicate through TV ads. According to McKinsey, UK, Spain, and Italy are least optimistic, whereas the US (37%) and China (48%) are optimistic about their economies jumping back to normal in the next two-to-three months. Purchases are …

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2020 Google Search Survey: How Much Do Users Trust Their Search Results?

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Posted by LilyRayNYC While Google’s mission has always been to surface high-quality content, over the past few years the company has worked especially hard to ensure that its search results are also consistently accurate, credible, and trustworthy. Reducing false and misleading information has been a top priority for Google since concerns over misinformation surfaced during the 2016 US presidential election. The search giant is investing huge sums of money and brain power into organizing the ever-increasing amounts of content on the web in a way that prioritizes accuracy and credibility. In a 30-page whitepaper published last year, Google delineates specifically how it fights against bad actors and misinformation across Google Search, News, Youtube, Ads, and other Google products. In this whitepaper, Google explains how Knowledge Panels — a common organic search feature — are part of its initiative to show “context and diversity of perspectives to form their own views.” …

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The Great CPC Hoax: Why Cost Per Click Doesn’t Matter for High-ROI Ad Campaigns

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People always ask me the same question about AdWords: “What’s a ‘good’ cost per click?” My response back to them is always the same: “Why do you care?” See, most people have AdWords wrong. They obsess over the costs. They know that more and more competitors are advertising on the platform, which drives up prices. So they’re zeroed-in on how much they’re going to have to spend. That’s the wrong approach. Instead, they should be concerned with what they’re going to get back in return. I know this sounds counterintuitive. However, I almost never worry about the Cost Per Click for keywords. In fact, I almost always ignore them. I’m going to show you why CPC’s don’t matter in many cases. I’ll show you how worrying about keyword costs can mislead you time and time again. Then, I’ll show what you should be analyzing to make sure you’re not leaving …

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What is Psychometric Profiling for Marketing?

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Here’s a question for you: How well do you know your customers? I ask because the better you understand your customers, the more effectively you can reach them. If you know what makes them tick and what influences their individual buying decisions, you can adapt your marketing strategy to increase conversions. The answer? Psychometric profiling. Let me show you why it’s such a valuable tool for increasing marketing effectiveness and how you can deploy it across your business. Psychometric Profiling: How Does It Work? Psychometric profiling is a measuring tool. It allows you to “measure” someone’s personality and use the findings to develop highly targeted, individualized marketing campaigns. Did you know that customers prefer personalized messaging? 83 percent of customers are OK sharing data with you if it means a more personalized shopping experience. The takeaway? Psychometric profiling makes it easier for you to give customers what they want. To …

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Forget leaning in or out: These are the questions we should be asking women (and men)

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A GM at Techstars says, “Rather than asking women (and now men) to lean in or lean out, why not ask them what they would do if they could set the goals and make the rules?” In the last decade, we’ve seen an increase in the amount of capital going to female founders , a slight increase in the number of Fortune 500 companies led by women , and more women than ever holding corporate director positions . But at the current rate of change, we won’t see gender parity in the workforce for 150 years. Yes, there is progress, but the end results are abysmally low. Read Full Story

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