Stop annoying people with these email greetings and sign-offs

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Study finds some surprisingly big no-nos, such as “Cheers,” “Warmest regards,” and “Happy Friday!” Email can be an informal method of communication, but sometimes senders take it a little too far. For example, I routinely get emails from people I’ve never met that start with “Hey Steph.” My family, friends, and colleagues call me Steph, but a stranger shouldn’t be so quick to be familiar. And “Hey”? I don’t mean to sound uptight, but the whole greeting is kind of annoying. Read Full Story

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You Can Have My Old Business That Makes $381,722 a Month

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I was talking with my friend who works at Keap (formally known as Infusionsoft) and he was breaking down how people still make millions of dollars selling info products and ebooks. Now, I don’t sell info products as heavily as I used to, but when I focused on it 100% of the time, my numbers were great. Just look at the screenshot above. It’s my revenue on a bad month of selling info products. So today, I thought I would do something different. Instead of just blogging about marketing tactics, I thought I would share my old business model with you and give you the exact emails, power points, and everything you need so that way you can replicate my results. Are you ready? Step #1: Figure out what you want to sell Don’t worry about traffic. Instead, I want you to figure out what you want to sell. Whatever …

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How to Find Any Business Email Address

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The internet has made communication between businesses more accessible than ever. Collaboration and outreach can often be done with the touch of a button. But sometimes, finding the email address of someone you’d like to communicate with can be such a hassle. Getting someone’s contact info doesn’t have to be a headache. Today, I’ll show you how to get anyone’s business email address and teach you how to follow up with them effectively. All it takes is a simple tool. Why Would You Need to Find Someone’s Email Address? You probably know sending unsolicited spam is a terrible idea. So what reason would you have to go tracking down someone’s email address? Perhaps you need to get in direct contact with someone hard to reach like a CEO, manager, or investor. Maybe you’re trying to recruit a specialist or subject matter expert for contract work. Or you’re trying to get …

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Admit it, you miss your noisy office. This tool recreates all your coworkers’ annoying sounds

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Those office sounds you used to hate? They’re all here (water cooler included). Before shelter-in-place orders were issued across the country and people started working from home en masse, I used noise-cancelling headphones a lot at the office. Whether to block out colleagues talking about their weekend plans, building construction, or a neighbor’s enthusiastic chewing, I sometimes found myself wishing for a quieter place. Read Full Story

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How to Build Links Using Google Alerts

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Link building is hard. But did you know that Google makes it easier for you? Seriously… they do make it easier because they provide you with free tools . No, I’m not talking about the ones you already use like Google Search Console and Google Analytics … They actually have tons of other tools. Some you may have heard of, but I bet you don’t use them. And today I am going to show you how you can build links using Google Alerts . What is Google Alerts? As the saying goes, if it isn’t on Google, it doesn’t exist. Google is the most popular search engine in the world. Their database contains hundreds of billions of web pages and is over 100,000,000 gigabytes in size. Because of their massive size, they are able to crawl web pages more frequently than any SEO tool including my own, Ubersuggest . This …

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3 Simple Steps to Get Your First 10,000 Visitors from Google

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Today’s going to be fun. I’m going to make a bet with you that if you follow the 3 steps below, and you really follow them, you can get 10,000 visitors from Google. I promise it won’t be hard, but it will take time. And if you follow my steps and don’t get the results, hit me up and I will personally help you with your marketing. All I ask is you do it for 3 months straight. You may not get to 10,000 visitors from Google in 3 months as some niches are really tiny, but most of you should get there or be well on your way. Again, if you prove to me that you followed everything below and you don’t achieve the results, you can get in touch and I will personally help you with your marketing for free. Ready? Step #1: Finding the right keywords If …

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Marketing in Times of Uncertainty - Whiteboard Friday

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Posted by randfish Our work as marketers has transformed drastically in the space of a month. Today, we're grateful to welcome our good friend Rand to talk about a topic that's been on the forefront of our minds lately: how to do our jobs empathetically and effectively through one of the most difficult trials in modern memory. We hope you've got a cozy seat in your home office, a hot mug of coffee from your own kitchen Keurig, and your cat in your lap as you join us for this week's episode of Whiteboard Friday. Video Transcription Howdy, folks. I'm Rand Fishkin, founder of Moz and co-founder of Sparktoro. And I'm here today with a very special edition of Whiteboard Friday. I think that now is the right time to talk about marketing in uncertain epochs like the one we're living through. We obviously have a global crisis. It's very …

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SEO Negotiation: How to Ace the Business Side of SEO — Best of Whiteboard Friday

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Posted by BritneyMuller SEO has become more important than ever, but it isn't all meta tags and content. A huge part of the success you'll see is tied up in the inevitable business negotiations. In this helpful Whiteboard Friday from August of 2018, our resident expert Britney Muller walks us through a bevy of smart tips and considerations that will strengthen your SEO negotiation skills, whether you're a seasoned pro or a newbie to the practice. Click on the whiteboard image above to open a high-resolution version in a new tab! Video Transcription Hey, Moz fans. Welcome to another edition of Whiteboard Friday. So today we are going over all things SEO negotiation, so starting to get into some of the business side of SEO. As most of you know, negotiation is all about leverage. It's what you have to offer and what the other side is looking to gain …

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Building Better Customer Experiences - Best of Whiteboard Friday

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Posted by DiTomaso Are you mindful of your customer's experience after they become a lead? It's easy to fall in the same old rut of newsletters, invoices, and sales emails, but for a truly exceptional customer experience that improves their retention and love for your brand, you need to go above and beyond. In this popular episode of Whiteboard Friday, the ever-insightful Dana DiTomaso shares three big things you can start doing today that will immensely better your customer experience and make earning those leads worthwhile. Click on the whiteboard image above to open a high-resolution version in a new tab! Video Transcription Hi, Moz fans. My name is Dana DiTomaso. I'm the President and partner of Kick Point , and today I'm going to talk to you about building better customer experiences. I know that in marketing a lot of our jobs revolve around getting leads and more leads …

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