Snapchat Ads: How to Get Started

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Wondering if Snapchat ads are right for your business? Need to diversify your advertising? To explore Snapchat ads, I interview Savannah Sanchez on the Social Media Marketing Podcast. Savannah is a Snapchat ads pro and founder of The Social Savannah, a consultancy that helps eCommerce brands with paid social media. She also offers a Snapchat […] The post Snapchat Ads: How to Get Started appeared first on Social Media Examiner | Social Media Marketing .

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COVID-19 Expected to Drive Higher Social Media Usage This Year, with Instagram and Snapchat to Benefit

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Among the various repercussions and changing consumer behaviors attributed to the coronavirus pandemic, Americans are expected to spend more of their time on social media this year, per new forecast data from eMarketer. The research firm estimates that adult social media users will log 82 minutes per day on such sites in 2020, up by… Read More » The post COVID-19 Expected to Drive Higher Social Media Usage This Year, with Instagram and Snapchat to Benefit appeared first on Marketing Charts .

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Parler got destroyed this weekend: a timeline

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Parler had a horrible, no good, very bad weekend. Parler, the social media platform that gained popularity throughout 2020 as a safe haven for conservative commenters, essentially got destroyed this weekend. Some quick background: after the failed insurrection on the Capitol Wednesday, a swath of social media giants, one after the other, began banning Trump and his enablers from their platforms, including Twitter, Facebook, Snapchat, and TikTok. Read Full Story

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Twitter slaps Trump tweet with ‘manipulated media’ label for the first time

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The social media company has been keeping a closer eye on Trump’s tweets as of late. It’s probably fair to say Donald Trump has a love-hate relationship with Twitter. It’s by far his favorite social media platform. However, it’s also the only one that has been stepping up to call out when the president abuses the company’s rules that all users must abide by. Read Full Story

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Meet the Gen Z activists who helped win the Georgia Senate seats

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These inspiring young activists worked for weeks to make millions of calls and social media posts to get out the youth vote for Raphael Warnock and Jon Ossoff. When Donald Trump was elected president in 2016, Sophia Woodrow was 14 years old. Four years later, she was fighting to mobilize young voters in Georgia for the 2020 election and then the runoff to decide control of the Senate. Read Full Story

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