How to Improve Your SEO Using FAQpage Schema

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I’ve been testing a new SEO hack and it works no matter how old or how new your site is. What is it? It’s the FAQpage schema. Even if you have almost no links, this strategy can help. Best of all, unlike most SEO changes, it doesn’t take months or years to see results from this — you can literally see results in less than 30 minutes. Even crazier is this: I had my team crawl 10,000 sites to see how many people are leveraging this SEO technique and only 17 sites were using FAQpage schema. In other words, your competition might not know about this SEO strategy yet! Google’s Ever-Changing Search Results Before we dive into talking about FAQpage schema, I want to talk about Google’s ever-changing search results. Not only does Google changing its algorithm on a regular basis, but they also test out new design elements . …

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Why good leaders need to learn the power of ‘I don’t know’

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If a leader doesn’t know the answer to a question, it’s important to admit so. “You may be tempted to bluff,” Stanford professor Irv Grousbeck advises new CEOs. “Don’t.” If you’re a top-level business manager, admitting that you don’t know something can be difficult. After all, anyone who has clambered to the top of the corporate food chain is expected to exude certainty and self-confidence. In short, you’re supposed to be the person with all the answers. Read Full Story

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Going Beyond FAQ: How to Use the Q&A Format in Your Content

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People have questions, and they want answers to those questions. When they do, where do they go? Well, they usually go to someone who has the answer, and if you’re lucky, that someone might be you. The Q&A format provides a great way for you to answer many queries in a short amount of time. Best of all, you don’t even need to have the answers if you know how to find someone who does. What is the Q&A Format, and Why is It Important? Q&A stands for “question and answer,” which is similar to a FAQ page , but it usually provides a more personal experience for the viewer or reader. This is because a Q&A format often makes it possible for whoever is looking to get involved in the question-and-answer process. If you watched a video about building an affiliate site from scratch, you could come in armed …

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America’s lack of paid sick leave laws could make the coronavirus’s spread worse

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What would you do if you had to choose between self-quarantining or putting food on the table for your children? That’s the question many Americans may have to answer soon. What would you do if you had to choose between self-quarantining or putting food on the table for your children? That’s the question many Americans could find themselves asking in the weeks and months ahead if the coronavirus continues its spread. Read Full Story

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I’ve worked ‘from home’ while camping, road-tripping, and traveling to remote places. Here’s my setup.

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The best chargers, inverters, and power banks for working from home—or anywhere. Since December 2014, I’ve been a freelancer—writing, answering emails, downloading Dropbox files, uploading transcripts, building posts for websites, and uploading videos from places far beyond an office server (or even my home Wi-Fi network). I’ve researched from campsites near mountaintops and riversides, written from Wi-Fi-less Amtrak trains, and—my personal favorite—met deadlines while ripping down highways, en route to a weekend getaway, with my partner (selflessly) at the wheel and my Slack status is still set to “active.” Read Full Story

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Princeton researchers discover that home gardening is basically the answer to society’s ills

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Why are you not home gardening? A new study from the Princeton University Department of Civil and Environmental Engineering says everyone should. Home gardening solves everything. This is the finding of a Princeton study published in that media hotbed Landscape and Urban Planning. The study’s press release notes that home gardening is “largely overlooked by policymakers.” Well, yes. So is knitting and napping. Read Full Story

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