4 Points About Consumer Behavior Changes Spurred by COVID

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Thanks to the COVID-19 pandemic, 2020 has been a year of disruption for consumers and businesses – and according to new data from McKinsey, the vast majority (78%) of consumers have tried a new shopping behavior since the pandemic began. Here are 4 key highlights from these findings into developing consumer behavior. 1. Online Channels… Read More » The post 4 Points About Consumer Behavior Changes Spurred by COVID appeared first on Marketing Charts .

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Household Grocery Spending Rises During H1

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The impact of the COVID-19 pandemic on food shopping has been visible since the beginning of the crisis, with online grocery sales doubling in March and mobile e-commerce grocery spend growing in Q1, according to previous research. New data [press release] from NCSolutions highlights what these ongoing changes look like when it comes to household… Read More » The post Household Grocery Spending Rises During H1 appeared first on Marketing Charts .

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COVID-19 Uncertainty Impacts Back-to-School Shopping

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The COVID-19 pandemic has created uncertainty in just about every facet of life. Whether or not kids and college students in the US will head back into the classroom in August and September has not escaped this uncertainty, despite federal mandates that students and teachers return to school when the new school year begins. This… Read More » The post COVID-19 Uncertainty Impacts Back-to-School Shopping appeared first on Marketing Charts .

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