Now you can play ‘Angry Birds’ by swinging a real-life golf club

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By tracking your golf swing, Topgolf’s Toptracer technology lets you knock down digital pigs as you play on a physical driving range. If the state of the world has got you feeling like you want to cause a little mayhem, but you’re not quite in the mood for a rage room , the answer might be to pick up a golf club and try knocking down a building, Angry Birds style. Read Full Story

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We studied 4,000 swing voters. Most politicians get social media all wrong

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Undecided voters want more humor and less rage. In the end, elections come down to swing voters. The statisticians love to thin-slice them (NASCAR Dads! Reagan Democrats! Fiscally Hawkish Hells Angels!), and pundits love to talk about the messages that will, well, swing them. But if you’re only thinking about messaging, you’re missing half the story. A message will only land if it’s delivered in the right way. The same message can leave me staring nobly into the middle distance, or with a wry smile, or with my heartstrings tugged. Read Full Story

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Voting by mail is secure, but it has a seriously low-tech downside: your signature

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One of the main reasons absentee ballots get rejected is that the signature you write on them doesn’t match with what the state has on file for you. By now you’ve thought seriously about voting by mail. You’ve seen the long lines of angry and/or nervous and/or bored mask-wearing people outside of polling places, as in Milwaukee during the primaries, and you don’t want that to be you. What you might not realize is that while voting by mail is widely considered to be secure, it’s still a clunky, low-tech process governed by decades-old laws. And whether or not your vote is counted could easily come down to the way you sign your ballot. Read Full Story

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