LinkedIn Live Streaming for LinkedIn Events

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Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore LinkedIn live streaming for Virtual Events and LinkedIn Polls with special guest, Michaela Alexis. We also discuss […] The post LinkedIn Live Streaming for LinkedIn Events appeared first on Social Media Marketing | Social Media Examiner .

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Netflix has revealed its 10 most popular original movies for the first time ever

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We also now have a good idea what the winning formula is for original content: be an action/thriller with a big-name star. Netflix, like many streaming services, has long been cagey about revealing specifics about its content. While Netflix and other streaming services will boast about their subscriber numbers, they generally keep information about what their subscribers are watching closer to their chest. Read Full Story

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The coronavirus just took down Facebook’s F8 event. Who’s next?

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The developer confab was to be the first major event of 2020’s developer-conference season—assuming there’s one at all this year. It turns out that Barcelona’s Mobile World Congress was not the only big tech event to fall victim to the coronavirus . Facebook has canceled the 2020 edition of its F8 developer conference , citing “the growing concerns around COVID-19.” The event—which was to take place on May 5 and 6 in San Jose, California—will be replaced with live-streamed content, local meetings, and other elements less susceptible to risks and fears associated with the coronavirus . Read Full Story

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Watch ‘John Wick’ with Jamie Lee Curtis—and other free live-streaming events during quarantine

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Some studios are hosting free live-streaming events to recreate the communal viewing experience and raise money for COVID-19 causes. You can now add movies to the list of live-streaming entertainment that’s helping you keep your wits about you during quarantine. As the coronavirus threatens to keep cinemas shuttered for the foreseeable future, some studios have pushed new films to pay streaming services , while others are hosting free (or low-cost) live-streaming events of older movies in an attempt to re-create the beloved communal viewing experience and raise funds for COVID-19-related causes. Read Full Story

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You don’t know Netflix as well as you think—and this podcast hopes to fix that

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Recode and the Vox Media Podcast Network take its ‘Land of the Giants’ series to season two with “The Netflix Effect” to explore how Netflix is disrupting Hollywood, changing how we watch TV, and its future. Just a little over a month after America began shutting down due to coronavirus, and social distancing became the newest cultural buzzword, Netflix reported its first-quarter earnings. The company added almost 16 million new subscribers globally, more than double the 7.2 million analysts had expected, its biggest three-month gain since launching its streaming service 13 years ago. Read Full Story

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How brands can fill the ‘experience void’ while customers are stuck at home

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Akin to previous crises, this period of uncertainty provides a chance at reinvention. For brands, this means defining or reemphasizing your value to customers looking to be engaged. Three months into the coronavirus crisis, isolation has taken its toll. In addition to the direct impact of the virus, people are grappling with a loss of connection. With many social gatherings and events on hold for the foreseeable future, we’ve had to seek out new ways to connect—from Zoom calls and video chats to live-streamed events. Somehow, though, these virtual interactions still feel like a poor proxy for what we earn in each other’s company. Read Full Story

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Facebook Live Video Updates: What Marketers Need to Know

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Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore improvements to Live video on Facebook and Instagram, paid live streams in Facebook Events, and Messenger Rooms […] The post Facebook Live Video Updates: What Marketers Need to Know appeared first on Social Media Marketing | Social Media Examiner .

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Netflix is missing one big thing. It just added it with its new superstar hire

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The streaming giant has always led with data, but with new CMO Bozoma Saint John on board, expect her to bring emotional pop-cultural prowess to the big red N. When you think of the strength of Netflix as a brand, it’s rarely anything to do with the streaming giant’s actual marketing and advertising. It’s the platform’s own content and sheer cultural ubiquity that has helped its “N” logo signify content comfort food among TV and movie junkies. Even the “N” itself is what my colleague Mark Wilson called “ a masterpiece of ambiguity .” Read Full Story

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