Microbusinesses could be the key to surviving the COVID-19 recession

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Communities with lots of small, informal enterprises might be more resilient, according to a study from the web-hosting platform GoDaddy. People’s online microbusinesses and side hustles might be helping their hometowns’ resilience during the COVID-19 pandemic, a new study by the web-hosting company GoDaddy suggests. That includes people such as Nashville-based Chef Zach Sass , who was laid off as a result of virus-related restaurant closures. As a stopgap, he started a coronavirus-era business as a “virtual personal chef,” offering video chat guidance to home cooks via a website hosted by GoDaddy. Read Full Story

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4 ways to build resilience, according to CEOs who succeeded despite COVID-19

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The CEOs of Siemens and Carbon share their best practices for building resilience in any team or organization. After a year like 2020, it’s no wonder people prize resilience. The trait has helped many organizations weather the triple punches of health, economic, and cultural crises. But how does an organization develop and encourage resilience—not just among its workforce but throughout all of its processes? Read Full Story

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Best VPS Hosting Plans

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Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. In a world filled with different web hosting options, VPS hosting has become a popular choice for websites in various categories. Upgrading to a virtual private server (VPS for short) will drastically improve your site performance if you’re currently on a shared hosting plan. For those of you who are starting a new site from scratch and expecting tons of traffic from the beginning, getting a VPS hosting plan out of the gate is a viable option as well. There are literally hundreds of thousands of web hosting providers on the market today. That’s why finding the right web hosting plan for your site can be such a tough decision. Fortunately, you’ve come to the right place—this guide will provide you with everything you need to know about VPS …

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Key insights: Day one post COVID-19, the mobile app economy takes centre stage, the martech-scape and more

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30-second summary: Chiefmartec released the much anticipated martech supergraphic 2020, 615 Martech businesses faded away in 2019 and didn’t make it to the 2020 martech-scape graphic. People won’t be very comfortable eating out in the post COVID-19 world but they showed an inclination towards wanting to support local restaurants and engage in more virtual get-togethers with family and friends. Algolia’s search trend report showed that education-related sites grew over 10X and grocery sites grew over 6X. But there’s more of a surprise in the findings, read on to discover. Consumers want ads to mention pricing, empathy, availability, and a few more. Video ads are the hero of advertising as TV and social media advertising soar. The pandemic sunk its teeth into the world economy but the mobile app economy has set its foot for success. Adjust’s App Trends 2020 report reveals the types of apps that are succeeding and their …

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Best Web Hosting for WordPress

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Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. WordPress is the world’s most popular CMS platform. According to a 2020 study, 455 million sites worldwide are powered by WordPress. It’s what I use to manage my blog here at NeilPatel.com, as well as my other sites and ventures. So if you’re currently using WordPress or planning to use WordPress for your website, it makes sense to invest in WordPress web hosting. WordPress-specific hosting solutions will be your best option in terms of service, updates, performance, and installations for WordPress. Which web hosting provider is the best option in this category? Check out my reviews and recommendations below to learn more. The Top 6 Options For WordPress Web Hosting Bluehost DreamHost SiteGround WP Engine A2 Hosting IONOS by 1&1 How to Choose the Best WordPress Web Hosting For …

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Key insights: People prefer COVID-19 sensitive ads, pandemic’s effect on marketing, and the tech thriving right now

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30-second summary: In order to adapt to the “new normal” 24% of people plan to delay large purchases. 42% are planning to cook at home to save money over the next six months. People are spending anything between 3 to 7 hours on social media in a day. Adtaxi survey found that 68% of people find it helpful when ads show regard of the current scenario and 62% know that brands mean well. 42% of market leaders mentioned that their marketing teams lacked the bandwidth to quickly adapt to shifting priorities and create new content. As per Adobe and Fortune’s collaborative survey, cybersecurity will be a top tech priority. Companies using enterprise-level planning and project management tools face comparatively lesser challenges in these taxing times. More details on what’s working and what’s not. As toilet papers and sanitizers remain scarce and people miss elements of regular lives there’s an abundance …

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Why you might want to rethink your air purifier

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A new study found that some air purifiers might actually add more toxins to the air than they take out. Air purifiers have been a hot commodity over the past year, as people attempt to combat the fact that COVID-19 can spread through aerosol transmission. But a new study shows that some of these gadgets can create air quality problems of their own. Read Full Story

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8 science-backed ways to boost resilience during the COVID-19 crisis

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The only way to test our own resilience is through adversity itself, just like a crisis such as the COVID-19 pandemic is the ultimate test of a society’s vulnerability. Resilience, defined as the ability to adapt in a positive way in the presence of adversity, has been a topic of great interest for some time now, particularly within psychology. As countless studies show, resilience is a critical skill for reducing and managing stress and responding to emotional challenges, including traumatic life events . It’s what allows us to recover from difficulties and setbacks . If, as Nietzsche famously noted, what doesn’t kill you makes you stronger, then you can thank resilience. Read Full Story

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Forget cotton masks. The next generation of masks could be high-tech

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Masks are probably here to stay. But they’ll need to evolve. As the world awaits a COVID-19 vaccine, we’re beginning to realize that herd immunity might not work . Early studies show that people infected with the disease can stop producing antibodies within just two months of recovering—after which you can be infected again. If that’s the case, we need to rethink everything from our building air to the way we travel . Read Full Story

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Is it safe to fly yet? Your chances of catching COVID-19 on an airplane might be lower than you realize

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A new study has found that the odds of becoming infected on a short-haul flight are relatively low—assuming everyone on the flight is wearing a mask, that is. Air travel has been one of the hardest-hit industries since the COVID-19 pandemic broke out in force earlier this year. Understandably, not many people feel safe riding in a sealed tube for hours on end with other passengers who can spread a respiratory disease via invisible airborne particles. Read Full Story

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