Shop these 30 brands to support COVID-19 relief

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From dog food to sneakers to skincare to groceries, shop these brands to support coronavirus relief efforts. As we continue weathering the storm that is the COVID-19 pandemic, there are a lot of brands stepping up to donate and provide aid to the communities who need it the most. So if you’re planning on doing any online shopping anytime soon, buying with these brands puts your spending power to a great cause. Here are 32 of our favorite brands that are giving back. Read Full Story

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TikTok makes play for marketers

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TikTok has launched its marketing offering, encouraging brands not to make ads, but instead TikToks. The Chinese-backed platform, which is owned by ByteDance, specialises in short dance, lip sync and performance videos and has seen an uptick in use, particularly during the COVID-19-enforced lockdown.

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Q&A: Brands and putting the customer first during Covid-19

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The Covid-19 pandemic currently playing out around the world has upended the 2020 plans for almost every brand and every marketer. At a time of health and economic stress along with working and family life upheaval, certainties about business and the role of brands are no more. The scale of the crisis is unprecedented in modern time, it doesn’t mean throwing out the rule book entirely, but survival will take more than just a couple of emails to customers.

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