In honor of John Lewis, stream the documentary ‘Good Trouble’ this weekend. Here’s how

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John Lewis, the influential civil rights leader and Georgia Democrat who served in the House of Representatives, passed away on Friday at the age of 80. John Lewis, the influential civil rights leader and Georgia Democrat who served in the House of Representatives, passed away on Friday at the age of 80. Lewis was the last surviving member of a group of activists known as the “Big Six,” which included Martin Luther King Jr, having helped organize the 1963 March on Washington where King gave his famous “I have a dream” speech. Two years later he survived a brutal police beating at the Edmund Pettus Bridge in Selma, Alabama, in a confrontation known as Bloody Sunday. Read Full Story

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How to watch John Lewis’s funeral and Barack Obama’s reported eulogy live online

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Lewis was one of the most prominent civil rights icons, inspiring multiple generations. Since 1987, he was a member of the U.S. House of Representatives for Georgia’s 5th district (D). The private burial service for civil rights icon John Lewis takes place today in Atlanta. Lewis passed away earlier this month at the age of 80 from pancreatic cancer. Lewis was one of the most prominent civil rights icons from the 1960s onwards, and since then he has served in public office in varying capacities. Ever since 1987, Lewis has been a member of the U.S. House of Representatives for Georgia’s 5th district (D). Read Full Story

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The 19th Amendment is 100 years old. Voting rights are still far from equal

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The founder and CEO of Pipeline Equity points out that women of color had to wait until the passage of the Voting Rights Act in 1965 to have free and fair access to the ballot box. And unfortunately, the road to universal enfranchisement didn’t end there. I met Representative John Lewis in 1993 while I was interning in Washington, D.C. As a sharecropper’s son, Lewis would preach to his father’s chickens as a young boy. He gave them names and even baptized them because he wanted to be a minister. Instead, he went on to become one of our nation’s greatest civil rights leaders. Read Full Story

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Heroes Act 2.0 update: Here’s what’s in the Dems’ new stimulus package, including $1,200 checks

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Not only would most Americans get another $1,200 stimulus check, but the Democrats’ revised bill would also bring back the extra $600 per week in unemployment benefits. Back in May, the Democrat-controlled House of Representatives passed the Heroes Act , a $3 trillion coronavirus relief bill that would have extended the then-current $600 weekly unemployment benefits to Americans until January 2021 and also would have issued another round of $1,200 stimulus checks. Read Full Story

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25 Marketing Books You Should Be Reading

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Regardless of how seasoned a marketer you are, you can always benefit from the wisdom of those who have walked similar professional routes. A good way to learn from seasoned professionals is to check out some of the books they’ve written about different facets of marketing. Often, these books offer philosophical approaches that apply to circumstances far beyond the realm of marketing, while simultaneously providing insight into some of the most successful campaigns of our time. If you’re on the hunt for a great marketing read that will stimulate you from start to finish, check out these 25 marketing books. 1. Permission Marketing: Turning Strangers into Friends and Friends into Customers This narrative is incredibly compelling and appeals to marketers of all kinds, regardless of whether you work for an agency or a company. In these pages, you’ll find advice from Seth Godin, marketing entrepreneur and author of 19 best-selling …

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Key insights: People prefer COVID-19 sensitive ads, pandemic’s effect on marketing, and the tech thriving right now

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30-second summary: In order to adapt to the “new normal” 24% of people plan to delay large purchases. 42% are planning to cook at home to save money over the next six months. People are spending anything between 3 to 7 hours on social media in a day. Adtaxi survey found that 68% of people find it helpful when ads show regard of the current scenario and 62% know that brands mean well. 42% of market leaders mentioned that their marketing teams lacked the bandwidth to quickly adapt to shifting priorities and create new content. As per Adobe and Fortune’s collaborative survey, cybersecurity will be a top tech priority. Companies using enterprise-level planning and project management tools face comparatively lesser challenges in these taxing times. More details on what’s working and what’s not. As toilet papers and sanitizers remain scarce and people miss elements of regular lives there’s an abundance …

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How ranked choice voting could restore the concept of majority rule

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Already being used in New York City and a number of states, RCV offers the added benefit of forcing candidates to appeal to a broader constituency, reducing negative campaigning. Two of the last five presidential elections were won by candidates who did not win majority support. Meanwhile, congressional candidates have been winning primaries with as little as 21% of the popular vote. For a democracy founded on the principle of majority rule, this is a problem. The Ranked Choice Voting Act, sponsored by Maryland congressman Jamie Raskin (and cosponsored by 13 representatives, thus far all Democrats), seeks to implement a fairer process for U.S. House and Senate elections, beginning in 2022. In an RCV election, voters rank as many candidates as they like in order of preference. (Voters are not obligated to rank—they can make a single selection if they choose.) If no candidate wins a majority of votes, a …

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13 influential marketing technology leaders

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30-second summary: Following a survey and some editorial research, we have highlighted 13 people we think are either respected industry guardians, or are making some noteworthy contributions to the marketing technology space. Scott Brinker, Tamara McCleary, Ann Lewnes, Des Cahill, Stephanie Buscemi, Tony Ralph and David Encizo, amongst those named in the list. Katrina Lake, Werner Vogels, Max Wessel, Jay Richman, Melanie Deziel and Erin Rowles also honored in the list. With February widely regarded as awards season in the realm of pop culture, we thought we’d get on the act as well and recognize some of the leading personalities in the marketing technology sector. We asked you, our valued readers, to send us your picks and combined that with hours of relentless editorial research, to narrow down our list to 13 deserving people. So without further ado here are our list of 13 (in no particular order) who we …

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Getting Smarter with SERPs - Whiteboard Friday

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Posted by rjonesx. Modern SERPs require modern understanding. National SERPs are a myth — these days, everything is local. And when we're basing important decisions on SERPs and ranking, using the highest quality data is key. Russ Jones explores the problem with SERPs, data quality, and existing solutions in this edition of Whiteboard Friday. Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription Hey, folks, this is Russ Jones here again with another exciting edition of Whiteboard Friday. Exciting might be an exaggeration, but it really is important to me because today we're going to talk about data quality. I know I harp on this a whole lot. It's just, as a data scientist, quality is really important to me. Here at Moz, we've made it a priority of the last several years, from improving the quality of our Domain Authority …

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Third-party vs. In-house Delivery: A Guide to Informed Choice

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Posted by MiriamEllis   Image credit: Robert Couse-Baker Before all else, gratitude to every delivery person, whether in-house or third party, doing the essential work of keeping households safer and supplied in these times. I’m dedicating today’s column to the manager of a nearby Sprouts grocery store who personally drove my order to my door when an Instacart driver just couldn’t get the job done. If your business or clients are weighing whether to fulfill delivery in-house or partner with a third party, my small experience is an apt footnote to the huge, emergent debate over last-mile fulfillment options. I’d searched all over town for scarce potatoes, finally arranging by phone with the local Sprouts market to hold their last two bags for me one morning, and texting the Instacart driver about where the spuds were being held. Next: For whatever reason, the driver chose not to retrieve them, …

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