How to Sell Products on Facebook Marketplace

{ object.primary_image.title }}

You’ve heard about diversifying your income streams, but what about your e-commerce sales channels? If you’re selling physical products, and you’re only relying on ONE channel to bring home the bacon, it’s time to switch things up with Facebook’s social commerce platform, Marketplace. It’s a simple, easy, cost-effective way to hit the ground running and increase your sales: It’s free to use. It comes with a built-in audience of 800 million monthly users . You don’t need a website to sell. And you can create listings on the go with the Facebook app. And when you combine that with statistics like: 78% of US citizens use Facebook to find new products . 30% of consumers would purchase via Facebook . 1 in 4 business owners sells through Facebook. You’re leaving money on the table and missing out on a competitive edge. In this post, we are going to dig deep into everything you need to know about Facebook Marketplace, how to create your first listing, the benefits, and what you can do to boost your sales on the platform. What Is Facebook Marketplace? Facebook Marketplace is like Craigslist and eBay…only better. It’s a peer-to-peer platform where you can buy and sell new and pre-owned items. Facebook Marketplace is the newest way for e-commerce businesses to make sales and take advantage of the social media network’s 2.7 billion monthly active users WITHOUT spending a dime on listings or ads. All you need to do is upload your item, and in under 60 seconds, you’ll gain access to a local audience ready to buy what you’re selling. 6 Benefits of Selling on Facebook M arketplace Facebook Marketplace Is Safer than Other Platforms What makes Craigslist “untrustworthy” is the lack of accountability and transparency. On Craigslist, you can pretend to be anyone, and there isn’t a lot of information to help buyers and sellers weed out those pesky scammers. With Facebook Marketplace, there is an added layer of trust. Each buyer and seller is connected to a Facebook account. It gives you the option to snoop and double-check the person is “real” by: Looking at profiles Checking how long the account has been active on Facebook Seeing previous Marketplace activity Reporting any suspicious sellers and buyers While it’s no guarantee Facebook Marketplace is scam-free, its lack of anonymity is a safer option for everyone. It’s Free to List an Item The best thing …

Read Full Article on Neil Patel

10 eBay SEO Tips to Drive Sales

{ object.primary_image.title }}

There are two billion transactions made on eBay every day, and most consumers spend only around eight minutes on the site to make those purchases. That’s a vast untapped market if you’re not on the site yet. But, if your focus is on SEO for traditional search engines, you may be hesitant to try this site. However, you’re in luck, as eBay is more-or-less a hyper-focused search engine. That said, eBay SEO isn’t identical to Google SEO. That’s why, to drive sales on eBay, you must master eBay SEO. How Does eBay’s Search Engine Work? Cassini isn’t quite like Google because eBay users are often coming to buy rather than browse. As a result, Cassini and eBay try to make the process of finding items, learning about them, and deciding to bid or buy as efficient as possible. While keyword relevance plays a huge role, Cassini also focuses on other …

More

How to Get Your Products in Walmart Marketplace

{ object.primary_image.title }}

As the most successful retailer in the world, it’s only natural for Walmart to have expanded into the e-commerce space. The Walmart Marketplace is among the fastest-growing e-commerce stores out there, so if you’re looking for an Amazon alternative, it’s a serious contender. But how do you make the most of Walmart Marketplace ? Well, let’s take a look, starting with how the platform operates. What is Walmart Marketplace? As an e-commerce platform , Walmart Marketplace lets third-party vendors sell their products to the Walmart customer base. Once you register as a seller and upload your listings, your items appear in the search results alongside Walmart’s products and other Marketplace vendors. You’re probably wondering what Walmart gets out of this, but it’s actually pretty simple. It’s all about moving with the times. Walmart launched the marketplace back in 2009 to attract online shoppers and grow its customer base. By welcoming …

More

6 Alternatives to Amazon For E-commerce

{ object.primary_image.title }}

With a net worth of $1.7 trillion , Amazon has dominated the e-commerce sector for years, leaving many of its competitors in the shade. But are there alternatives to Amazon? With an audience as vast as Amazon, small business start-ups and solo entrepreneurs flock to the site to sell the products, get established, and build their enterprises. Despite the audience Amazon offers, you may want to look for other online venues to list your items . There are many good reasons to broaden your e-commerce horizons. First, it makes little sense to put all your eggs in one basket. Second, selling on a wider range of marketplaces gets your products in front of a larger audience. And finally, looking at the other choices available could save you money on fees, or get you closer to your target buyers. Below are some viable alternatives to Amazon. We’ll look at their advantages, …

More

How to Find and Grow Your Amazon Sales Rank

{ object.primary_image.title }}

Are you a seller on Amazon? If so, you need to understand the importance of your Amazon sales rank and how it can help (or harm) your business. What is Amazon Sales Rank? Amazon sales rank (also known as best sellers rank or BSR) is a numerical score representing an item’s popularity in both its overall category and respective subcategories. What does that mean? Let’s look at Jenga’s performance . While Jenga scored position three in the overall category of Toys & Games, it earned the number one rank in Stacking Games. With this level of visibility into performance, sellers can view performance on multiple levels. Amazon sales rank can range from one to over a million, with lower scores indicating superior rank. The metric is calculated hourly using the number of recent sales, as well as historical sales in relation to other products in the same category. Wondering how …

More

How These 9 Savvy Entrepreneurs Sell on Instagram Without an E-commerce Shop

{ object.primary_image.title }}

Are you hoping to sell products online, but don’t want to deal with the hassle that comes with setting up and using an e-commerce shop? If you have an e-commerce shop, do you want to streamline the process to make it easier for your customers to purchase your product? If that’s you, then Instagram may be the answer. In fact, I generated $332,640 in three months from Instagram, and at least 80% of all users follow at least one brand on the platform. I’m not the only one who has found success selling on Instagram by leveraging features, tools, and creating an awesome Instagram bio. Why Sell on Instagram? According to PewResearch Center’s 2016 Social Media Update , 32% of Internet users are using Instagram. At least half of all Instagram users use the platform every day. It’s worth noting that women are typically more likely to use Instagram than …

More

5 SEO Tips For Bonanza E-Commerce Sellers

{ object.primary_image.title }}

As an e-commerce seller, your business depends on your relationship with search engines. Search engines are one of the first stops potential buyers make before purchasing an item. When your store is invisible to search engines, you simply don’t exist to the vast majority of your audience. It’s a concerning thought and one reason e-commerce sellers spend so much time fixing and maintaining their on-site SEO . Of course, understanding your platform is critical if you expect to stand out. If you’re serious about gaining that SEO edge, you need to know how search engines interact with your platform. That’s where Bonanza comes in. It’s a great platform if you’re trying to avoid crowded, oversaturated sites like eBay and Etsy . This article explores how Bonanza works and shows you how to drive traffic to your store from search engines. What is Bonanza and How Does it Work? As a …

More

A Seller’s Guide to Etsy

{ object.primary_image.title }}

When Etsy first launched, its primary focus was independent crafters . However, Etsy gradually changed its approach and allowed larger businesses to join. Now, you’ll find suppliers of packaging, materials, and other business essentials on there. If you’ve visited Etsy recently, you may also have noticed sellers specializing in antiques and collectibles. Printables are popular, too. With all these changes, it’s fair to say Etsy has gone from strength to strength. In 2019, it had over 45 million buyers , a notable increase from 2018. Although these figures are impressive, it still lacks Amazon or eBay’s audience share. However, it’s affordable and easy to use, and most importantly, Etsy is a niche site, placing sellers in front of their ideal customers. Anyone new to Etsy is bound to have a multitude of questions. This article aims to answer many of them. By the time you’ve finished reading, you’ll have all …

More

A Starter Guide to Amazon Vendor Central

{ object.primary_image.title }}

Becoming a third-party seller isn’t the only way to make money on Amazon. What if I told you there’s a way to get rid of the bulk of your seller admin and focus solely on helping a single customer who will sell your products for you? Well, that’s what you can expect from Amazon’s Vendor Central. We’ll take a deep dive into the platform and discuss: What is Vendor Central, and how to get an invite. The main differences between Seller Central and Vendor Central. The benefits and disadvantages of becoming a vendor. How to measure your success on the platform and more. Let’s get started! What Is Amazon Vendor Central? Vendor Central is an invite-only platform where you can sell directly to Amazon as a supplier. It’s similar to Seller Central, where vendors can manage their purchase orders and product data from one central hub. If you get an …

More

10 Tips for Etsy SEO

{ object.primary_image.title }}

With a reported 3.68 million active sellers on Etsy , it can be daunting to figure out how to ensure marketplace visibility. How will new customers find your store with thousands of similar offerings? How do you ensure your products appear in a prime position on the search list? The answer to these questions is simple: You need an Etsy SEO (search engine optimization) strategy. Why You Need an SEO Strategy For Your Etsy Shop Search engine optimization (SEO) refers to the practice of developing content, copy, visuals, and a slew of other factors tailored to increasing search visibility. While the topic of SEO generally focuses on search engine results pages (SERPs), similar strategies can be employed by the savvy Etsy store owner to ensure products and store listing manifest at the top of the e-commerce site’s search function. How Etsy Search Works The Etsy search function is engineered to …

More

How to Run Effective eBay Ads

{ object.primary_image.title }}

You want to get your products in front of the people who are going to buy them. When you get your products on eBay, you’re putting them in front of an audience of 185 million people , but with competition from over 1.7 billion listings, how can you make sure you stand out from the crowd? One way to ensure you’re getting your products in front of the right audience is to make use of eBay ads. These are extremely easy to set up and can help propel you to the top of the search results, even in the most competitive categories. How Do eBay Ads Work? eBay ads can boost the visibility of your products by allowing them to feature at the top of the listings. With millions of products on the platform, eBay is a competitive place, and if you’re competing against hundreds of sellers all selling the …

More

Subscribe to our newsletter

Join our newsletter and never miss out trending marketing news.

HitcountVariables(pk=12926, ajax_url='/api/hit/ajax/', hits='2')