How to Create Facebook Video Ads People Will Watch

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Want more people to watch your video ads? Wondering how to create video ads that look like native, organic content? In this article, you’ll learn how to create Facebook video ads that feel like organic news feed posts. To find out how to create Facebook video ads that people will watch, read the article below […] The post How to Create Facebook Video Ads People Will Watch appeared first on Social Media Examiner | Social Media Marketing .

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How to Create a Facebook Organic Sales Funnel

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Want to attract and convert more people without Facebook ads? Looking for tips to develop an organic Facebook funnel? In this article, you’ll learn how to model an effective sales funnel with organic Facebook content. #1: Leverage Existing Facebook Audience Engagement to Create Awareness With New Prospects Back in the good old days when organic […] The post How to Create a Facebook Organic Sales Funnel appeared first on Social Media Examiner | Social Media Marketing .

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Making Highly Watchable Videos: A 4-Step System to More Eyeballs

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Tired of low views on your videos? Wondering how to create videos people share? In this article, you’ll discover a four-step system for creating videos people will click on, watch, and share. To learn how to induce people to watch and share your video with their friends and followers on Instagram, Facebook, and other social […] The post Making Highly Watchable Videos: A 4-Step System to More Eyeballs appeared first on Social Media Examiner | Social Media Marketing .

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How to Make Videos People Will Watch on Social Media

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Want your videos to make a bigger impact on social platforms? Wondering how to create videos that grab and hold people’s attention? In this article, you’ll discover three techniques to produce video people will watch on social media. Note: This article assumes you have the basics in place for filming and producing social media video. […] The post How to Make Videos People Will Watch on Social Media appeared first on Social Media Marketing | Social Media Examiner .

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How to Write Facebook Ads That Reduce the Barrier to Purchase

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Need to move people to action? Wondering how to improve your sales with Facebook ad copy? In this article, you’ll discover how to create Facebook and Instagram ads that generate sales. #1: How to Write Discount Ad Copy to Prompt Purchases Discounts are simple but effective. You’ve likely seen an ad in your Facebook news […] The post How to Write Facebook Ads That Reduce the Barrier to Purchase appeared first on Social Media Examiner | Social Media Marketing .

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How to Reduce Wasteful Facebook Ad Spending

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Concerned you’re wasting money on Facebook ads? Wondering which Facebook ads to turn off? In this article, you’ll learn how to identify ads you should stop spending money on. To learn how to reduce wasteful spending on Facebook ads, read the article below for an easy-to-follow walkthrough or watch this video:  #1: Cost Per […] The post How to Reduce Wasteful Facebook Ad Spending appeared first on Social Media Examiner | Social Media Marketing .

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What Facebook Watch Means for Marketers

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It was only a matter of time. Just like Amazon, YouTube, and Netflix before it, Facebook officially entered the video streaming game with Facebook Watch. What is Facebook Watch, and what does it mean for you your marketing strategy? What is Facebook Watch? Launched in 2017 to select users in the U.S. via mobile, desktop, and TV apps, Facebook Watch is the company’s entrée into episodic streaming video . Videos range from mini-documentaries to live sporting events, courtesy of partnerships with Major League Baseball. There was a set group of publishers at launch, but the company opened it up to other creators. How Does Facebook Watch Make Money? Facebook Watch is monetized through ad breaks. The producing partners earn 55% of ad break revenue while Facebook keeps 45%. What Makes Facebook Watch Different From Other Streaming Services? The streaming video space is undeniably crowded, so Facebook had to find a …

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How to Script Videos for Social Media in 5 Steps

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Do you create videos for Facebook and Instagram? Wondering how to get more people to pay attention to your videos in the news feed? In this article, you’ll learn a five-step system for using text overlays to optimize your video for views and engagement in the Facebook or Instagram feed. You’ll also find out how […] The post How to Script Videos for Social Media in 5 Steps appeared first on Social Media Examiner | Social Media Marketing .

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How to Create 4 Facebook Custom Audiences That Convert

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Want better Facebook ad results? Do your Facebook ads reach the right people at the right point in the customer journey? In this article, you’ll learn how to develop Facebook audiences for cold, warm, and hot prospect targeting and deliver ad creative that reaches hot prospects who abandon their carts mid-purchase. To learn how to […] The post How to Create 4 Facebook Custom Audiences That Convert appeared first on Social Media Examiner | Social Media Marketing .

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Using Facebook Ads Manager to Analyze Your Ad Performance

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Want an easy way to analyze your Facebook ads? Wondering how to customize the metrics you see in Facebook Ads Manager? In this article, you’ll discover how to create a custom report layout in Facebook Ads Manager. You’ll learn how to add, delete, and organize Facebook Ads Manager columns to show the data that matters […] The post Using Facebook Ads Manager to Analyze Your Ad Performance appeared first on Social Media Examiner | Social Media Marketing .

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How to Scale Valuable Facebook Lookalike Audiences

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Want better results from your Facebook advertising? Wondering how to reach more people who look like your top customers? In this article, you’ll discover how to create and scale high-intent lookalike audiences with Facebook ads. Why Increasing the Lookalike Percentage Doesn’t Work for Scaling Facebook lookalike audiences let you reach a large number of people […] The post How to Scale Valuable Facebook Lookalike Audiences appeared first on Social Media Marketing | Social Media Examiner .

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