How remote learning can help normalize a personal finance curriculum

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Now is the perfect opportunity to teach our kids money lessons they can use for the rest of their lives. With many schools still closed due to COVID-19, parents and children have been spending more time together than ever, which is both a blessing and a curse for parents juggling virtual schooling, childcare, and work simultaneously. However, it also presents a rare opportunity for parents to add something to this year’s curriculum: Money lessons. Read Full Story

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How to Target Parents Through Paid Ads

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One of the tricky parts about this is the fact parents are such a varied group. Forty percent of US households have at least one child under the age of 18, and that large group includes people from all walks of life. The USDA estimates that it costs $284,570 (with inflation factored in) to raise a child through age 17. To successfully target parents through paid ads, you have to deeply understand your target audience and use this knowledge to inform your marketing strategy. 7 Ways to Target Parents Through Paid Ads Parents spend a lot of time online, meaning they may be pretty likely to see your paid ads. For the first time, women in the U.S. are more often having babies in their 30s than their 20s. This means you’re looking at an audience with a lot of millennials who spend a great deal of time on social …

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IRS child tax credit stimulus update: When do payments start? Will I get a check? Questions answered

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The $1.9 trillion American Rescue Plan, which created the tax credit advance, was notably vague on how and how frequently the payments would be made. Parents, prepare yourselves: The Internal Revenue Service (IRS) will begin sending out monthly payments for the child tax credit in July. I know. The government is actually acknowledging parents! With money! Amazeballs. Read Full Story

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