Wondering what social audio is and how it might impact your business? Is Clubhouse ushering in a new media frontier? In this article, you’ll learn what marketers need to know about emerging social audio opportunities such as Clubhouse, Twitter Spaces, and Fireside. What Is Social Audio? Social media—traditionally seen as text, emojis, and videos—has a […] The post Social Audio: What It Means for Marketers and Businesses appeared first on Social Media Examiner | Social Media Marketing .

From communication and information to entertainment, the future of tech is all about audio.

Panelists shared their views about how brands can assess what is a good place to start with audio advertising and how they can fit it in with their wider strategy with moderator Stephanie Famolaro from the Trade Desk. And there were some bold predictions about how audio will assume primacy in a screen-less future.

Looking for ways to create useful social media content from your videos, live video, and podcasts? Wondering how to easily transform that content for social media? In this article, you’ll discover how to repurpose video and audio into multiple formats you can share on your social media channels. Have Your Tech in Place Creating content […] The post How to Repurpose Audio and Video Content for Social Media: 5 Ways appeared first on Social Media Examiner | Social Media Marketing .

Subscribers to Spotify Premium will be able to upgrade the sound quality to Spotify HiFi by the end of the year.

Launched in early 2020, Clubhouse is an audio-only social network that allows users to start conversations with people they follow or join public rooms.

How will the emergence of more voice and sound media help you grow your business?

Ricky Martin explains how he went from COVID-19 anxiety to creating his new company, Martin Music Labs, with its proprietary sonic experience Orbital Audio. The concept of 3D, 4D, and 8D audio has taken form in surround sound systems and/or intricate mixing from audio engineers knowing just the right amount of delay and reverb to add to a track to create the feeling of sound happening all around you and not just between your ears. Read Full Story

Pentagram partners Yuri Suzuki and Sascha Lobe rebranded the musical standard MIDI—and fittingly, it has both a wordmark and an audio identity. How do you create a visual identity for a brand that’s focused on sound? Read Full Story

It’s not often a technology which was once thought would signal the decline of an industry actually ends up revitalising it. But somewhere in the 2000s other technologies began to emerge that would start to describe a future for audio.