Anifa Mvuemba is using technology to turn the fashion industry on its head. Anifa Mvuemba, founder of fashion label Hanifa, was looking forward to holding her first runway show at New York Fashion Week this year. But when the coronavirus torpedoed those plans, she came up with a new way to unveil her latest designs to the world. Read Full Story

Department stores were already on shaky ground. Then the COVID-19 crisis hit. After a century and a half, the American department store appears to be headed toward the grave. These glittering emporia that once drew crowds with fashion shows, concerts, and lavish holiday windows are going out with whimper, not a bang—an apparent victim of the economic fallout of the coronavirus pandemic. Read Full Story

Fashion is all about insider status, but to truly innovate, these founders wanted to break away from the pack.

30-second summary: The World Bank predicts that the global economy will see a 5.2% contraction in global GDP in 2020. This could mark the darkest recession since post-WW II. While CFOs face the reality of revenue drops by 25%, they’re in no mood to focus on their cornflakes In fact, PCW’s CFO pulse survey shows that 50% of CFOs plan to accelerate automation and new ways of working Our Pulse Survey finds that 44% of marketing leaders are maintaining their marketing budgets 42% of marketing leaders are increasing spend on marketing technology Email marketing remains the classic favorite for brands to drive customer engagement, tap into their customers’ minds, and influence customer experience through their inboxes Special focus on industry wise share of email marketing campaigns, region-wise email marketing stats, and the most read email content types The best performing email message was… can you guess it? CFOs’ take on …

30-second summary: Consumer demand and interests have changed as people are increasingly shopping for products they never purchased online before. Due to the coronavirus pandemic, consumer interest in online shopping has increased by 50% YoY. Ecommerce sites are seeing traffic numbers exceeding the holiday-time shopping spikes, hitting a 25 billion monthly visits mark. While digital ad spend is down by an average of 20%, ecommerce businesses might see an opportunity in the midst of the crisis as CPC costs are also decreasing. The global pandemic has turned the tables on how ecommerce brands do business. While the full impact of COVID-19 is yet to be assessed, some market trends can already be spotted and put to use by ecommerce businesses that want to stay afloat in the slowing economy. Having analyzed 2000+ of the largest ecommerce sites worldwide from various industries, SEMrush pinpointed the key shifts in consumer demand and …

However, not all models agree on the COVID-19 effect in the U.S.

Viktor & Rolf’s new collection aims to capture the range of the conflicting emotions. Can fashion inspired by a devastating pandemic be beautiful? I didn’t think so, but the Dutch fashion house Viktor & Rolf just unveiled its autumn/winter collection, which encapsulates the strange, dark moment we’re in, and it is absolutely stunning. Read Full Story

Throughout history, fashion has been used as a weapon against disease—and unwanted attention. As the world grapples with the coronavirus outbreak, “social distancing” has become a buzzword of these strange times. Read Full Story

The move affects all 18 of Princess Cruises’ ships and any passengers who had a cruise scheduled between now and May 10. Neither cruise passengers nor cruise operators have had an easy time since the outbreak of the coronavirus. Myriad instances have occurred across the globe of cruise passengers being unable to disembark their ships after occupants of the cruise came down with the COVID-19 virus. Several cruise passengers have sadly passed away due to the on-ship outbreaks. Read Full Story

Needing to revamp its online presence, high-end fashion house Aje tapped Shopify to improve its online metrics, which came at just the right time for the sudden reliance on ecommerce with the Coronavirus pandemic.