Ex-Apple designer to launch a product that competes with Apple itself

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Christopher Stringer worked on many of Apple’s biggest hits. Now, he’s getting ready to release a new series of smart speakers that could compete with Apple HomePod and Sonos. Christopher Stringer was a designer at Ideo, who helped create Dell’s hit ’90s design language, before he got the call from Jony Ive in 1995 to join Apple. Stringer went on to become a key figure in one of the most influential industrial design teams in history, launching dozens of products from PowerBooks to the iPhone. Read Full Story

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The iPhone’s new Siri breaks all of Apple’s design rules—and it’s genius

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The new Siri makes IBM’s Watson look like a dunce. Apple introduced Siri nine whole years ago now, firing the first shot in the voice assistant wars that would quickly be joined by Google and Amazon. Apple still controls a significant portion of the voice assistant market, if not a majority , but pretty much everyone agrees: Siri is a missed opportunity that doesn’t feel as smart or as necessary as competing products. Read Full Story

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The best parts of Apple’s ‘Hi, Speed’ launch didn’t involve speed

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5G is still overhyped. But the new iPhones are easier to hold and harder to break, and the HomePod Mini hits an impulse-purchase price. And that’s good. When Verizon CEO Hans Vestberg took the stage during Apple’s virtual “Hi, Speed” launch event on Tuesday , he declared that the introduction of the first 5G iPhone was a “historic moment.” People, he said, have “been waiting for 5G to get real. With the network coverage they expect, the incredible performance they have been promised, and the devices they love. Well, today, with iPhone, the wait is over. 5G just got real.” Read Full Story

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Jony Ive is now consulting for Airbnb

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LoveFrom, the design firm Jony Ive opened after leaving Apple last year, has a new client. And it’s a big one. In 2019, Apple’s Chief Design Officer Jony Ive announced that he was leaving the company to start his own design firm alongside longtime friend Marc Newson. His new design firm was called LoveFrom , a nod to a philosophy Ive learned from Steve Jobs . Read Full Story

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Millions of BTS fans use these 2 apps to connect and shop. No tech startups needed

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Big Hit Entertainment’s thoughtful new apps were designed to bring fans closer. Seoul’s Olympic Stadium was packed during pop band BTS’s three sold-out shows last October, but some fans bypassed long merch lines by preordering items via the e-commerce app Weply, which offers exclusive band-related products. Others checked wait times for food kiosks and posted messages to BTS members through the social networking app Weverse. These services weren’t built by tech startups, but by a subsidiary of Big Hit Entertainment , the Seoul-based music management and production company that represents BTS and other artists. Launched last June, the apps are part of Big Hit’s plan to build a “one-stop service within the music industry,” says co-CEO Lenzo Yoon, akin to the transactional “super apps” popular in parts of Asia. Weply now boasts 1.8 million users from 200 countries; Weverse has 1.4 million daily users. Read Full Story

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The three early, maddening viruses that shook the world—and Microsoft

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On the ILOVEYOU virus’s 20th anniversary, former Microsoft executive Steven Sinofsky looks back at how it—and two gnarly precursors—changed software design. Steven Sinofsky worked at Microsoft from 1989-2012 and oversaw the Office (1998-2006) and Windows (2006-2012) teams. In this excerpt from his draft book , Hardcore Software: Inside the Rise and Fall of the PC Revolution , he writes about three Office viruses, WM/Concept.A, Melissa, and ILOVEYOU. Along with besieging PC users, they led the company to reassess some of its fundamental philosophies about its products. ILOVEYOU—the last, most infamous, and pernicious of these attacks—first hit inboxes on May 5, 2000, 20 years ago today. Read Full Story

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4 Differences Between Creative and Marketing Agencies

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Do you need a creative agency or a marketing agency? Look at the most successful companies today, and you’ll see the magic of both agency types at play. Take Apple for example. Apple’s marketing believes that “ design and utility are just two of the reasons behind Apple’s success and certainly give it a competitive advantage.” But drill down to Apple and its individual products’ success in the market spaces they compete in, and you’ll see that design alone doesn’t do the magic. Marketing is just as important . Apple drives growth with a marketing mix that does an excellent job to create raving fans even before product launches. And the overall sales it commands from its products is a direct result of the company’s marketing strategies. In other words, to drive and sustain its growth, Apple uses creative agencies. But before their product launches, they leverage the expertise of …

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To fix the housing crisis, these designers drew inspiration from the Apple Store

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Juno’s apartment buildings are treated more like a product than a project, which means they’re faster, cheaper, and easier to scale. Most housing is built like a project—a one-off development with a job-specific team for a single location. BJ Siegel and Chester Chipperfield think housing should be built like a product, with all the R&D, optimization, and factory precision of a new phone or car. Using their product experience from working at companies like Apple, Tesla and Burberry, their new company, Juno , is aiming to make a product out of apartment buildings. Read Full Story

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The 10 Best Apple Watch Apps for Business

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When the Apple Watch first came out in 2015, there were 3,000 apps available for download. Fast forward five years, and now there are over 20,000 apps —21 of which are built-in. As an entrepreneur, Apple Watches can be an excellent investment, as there is a wide variety of Apple Watch apps designed with business in mind. We’ve researched the top ten Apple Watch apps that may make it easier for you to run a company or excel at your job. Apple Watches: The Basics Before exploring the top ten Apple Watch apps for marketers and business, let’s go over what Apple Watches are and what they do. The Apple Watch is a smartwatch produced by Apple. In essence, it’s a wearable, touchscreen computer you wear on your wrist. What can you do with an Apple Watch ? Answer calls Record voice memos Listen to podcasts Receive iPhone notifications Pay …

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These high-performance skis are made out of algae

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These high-performance backcountry skis replace carbon-intensive petroleum with algae oil. After biotech startup Checkerspot created plastic derived from microalgae, outdoor recreation products seemed like a perfect test for new compounds that replicate the properties of petroleum-based plastics. “We’re leveraging biotechnology to create new building blocks,” says cofounder and CEO (and skier) Charles Dimmler. He launched spinout WNDR Alpine in 2019, which introduced an algae-based, high-performance backcountry ski, the Intention, last winter. The Vital ski, designed for hardpacked snow, followed in July. WNDR’s manufacturing process eliminates 2 pounds of landfill-bound plastic waste per ski. Read Full Story

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