COVID-19 data can feel impersonal. ‘The New York Times’ built a massive visualization to change that

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This series of data visualizations breaks down the stats for your local community in a visceral way. We’ve seen a devastating onslaught of COVID-19 data over the past year. The virus has killed more than 430,000 people in the U.S. and more than 2 million people around the world. These numbers can be daunting, and after nearly a year of public health restrictions, it’s easy to get numb to what they represent. Read Full Story

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How data designers helped us make sense of 2020’s chaos

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Designers at media companies, like The New York Times and The Washington Post, helped the public understand COVID-19—and take action to protect themselves and those around them. “Flatten the curve”: It was the battle cry of 2020 . Though the visual was first published in 2007 by the Centers for Disease Control, this year, it was turned into an animation and shared more than five million times on Twitter, distilling an important public health concept into an at-a-glance graphic. It helped persuade people that the pandemic is real and their individual actions matter. Read Full Story

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New data visualizations show how consumers are now consuming media

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30-second summary: A new series of data visualizations demonstrate how content consuming behavior has increased during the pandemic shutdown, in the U.S. and the U.K. Based on a survey of thousands of Net users, the visualizations are oriented around age groups. Some of the new trends may continue after normal life returns, such as an increased interest in online videos — and in reading books. Some consumer surveys, like a recently-released one from Unruly , have backed up anecdotal observations with data about increased use of devices and online services during this pandemic shutdown. Now, a series of visually-impressive graphs from online publication Visual Capitalist – “ Media Consumption in the Age of COVID-19 ” – highlights the actual media consumption data by various age groups. Visual Capitalist specializes in providing data visualizations for investors. The charts are based on a Global Web Index (GWI) survey of nearly 4000 Net …

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Can I get COVID twice? New Lancet study offers insight on reinfection rates

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Reinfection is rare, according to a new study, but more likely in older people. The good people of Denmark have once again provided their excellent, centralized healthcare data to save us all, this time allowing researchers to track the COVID-19 infection rates of 4 million Danes last year, to see how many were infected twice. The results were published in The Lancet last week. Read Full Story

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From Pentagram, 5 data visualizations that will give you hope during COVID-19

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Everything is terrible, but for a moment let’s focus on the positives. If you’ve been following the latest updates on COVID-19, be it maps tracking testing and infection rates or New York Governor Cuomo’s briefings , you’re mentally exhausted. These data visualizations are necessary to stay informed, and yet they’re so relentlessly negative, they can be hard to process. Read Full Story

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Key insights: AI Summit highlights, microbrowser advertising, and customer engagement sweet spots

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30-second summary: We’re not in a “post-COVID” world, we’re in a “coexisting-with-COVID” world where essentialism and humanization will matter the most Now is the time for marketers to dive into their data and reconsider the technology they use to understand the customers’ pulse Emerging habits of the “Interim Normal” The common line of vision for the bigger picture of the oncoming times will be based on hyper-targeted advertising and marketing Keeping it light, engaging, and interactive isn’t an option anymore – it’s a prerequisite for brands wanting to succeed at marketing and advertising More on the big-four of microbrowser advertising, the sweet spot for engaging your audience globally, and the secret sauce to marketing success in emerging times The answers lie in the data and how it is digested and applied will continue to play a vital role. Today we’ll take you through key takeaways from our AI Summit, new …

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COVID-related digital behaviors that won’t going away in 2021

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30-second summary: Market volatility and rapid shifts in consumer behavior will continue in 2021. The longer the COVID pandemic goes on the more ingrained digital behaviors become. Shoppers are buying more online and spending more when they do. Consumers are becoming more comfortable online experiences over with time. Taking in-store experiences and taking them digital is becoming more common. Search and market insights are becoming mission-critical for all marketers To say the last several months have been a roller coaster would be an understatement. This year has been one for the books as we’ve collectively experienced something no generation before us has: the impact of the COVID-19 pandemic on a constantly connected, technology-empowered population. We’ve run the gamut of emotional states and economic impacts. As brands and consumers alike prepare for our most unusual holiday shopping season yet, it’s become clear that we’re in this for the long haul. While …

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Best Data Visualization Tools

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Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. The right image convinces a conference room instantly. Sell that new client, get your boss’s approval, and rally the team behind you. Data visualization tools turn a whole mess of numbers into a crisp image that says it all. With the right product, you can take command of overwhelming amounts of data to tell a clear and compelling story, while leaving your audience with a visual that resonates long after your presentation concludes. In this post, I’ll give a complete overview of the best data visualization tools, and what to look for as you make your decision. The Top 5 Options for Data Visualization Tableau – Best for Enterprise Infogram – Best For Collaboration Plecto – Best for Sales Teams Datawrapper – Best DIY Visualization Tool Highcharts – Best …

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