Where is the CMO Exerting the Most Influence?

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The role marketing plays within an organization is not the same as it used to be, and by extension, the role of CMO has changed as well. So, what does the role of CMO look like and in which areas do CMOs have the most influence? Here’s what a survey of 400 CMOs by The… Read More » The post Where is the CMO Exerting the Most Influence? appeared first on Marketing Charts .

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