Recruiting remote workers is different. Here’s how to tackle the first step

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Attracting the strongest remote workers begins with your approach to writing a remote job description. Here are 8 things you must include. According to a new FlexJobs survey of people who have been working remotely during the pandemic, 65% would prefer to work remotely full-time post-pandemic, while 31% would like a combination of remote and in-office work. An overwhelming majority also report that they have been either more productive (51%) or just as productive (44%) working from home. Companies are taking note of the bottom line benefits of remote work and many businesses are making permanent shifts to a remote workforce. Read Full Story

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4 ways to squeeze in social time while working remotely

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Seeking out casual interactions may be the one remote work habit we’re neglecting. If you’re working remotely and living in a home overflowing with people 24/7, you may find yourself thinking creatively about how you can find a corner away from the distractions. On the other hand, if your life is a little too quiet right now or you’re just looking for new social outlets, there are ways you can integrate social interaction into your workdays—and still get stuff done. Read Full Story

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How to remain visible to your boss when you work remotely

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To make sure your work is noticed, you need to be proactive. Being in the right place at the right time can result in some serendipitous career moments. If you bump into your boss at the coffee machine, it could prompt them to put you on an important new project. Or, if your manager notices you’re always the first one in the office, it could play out well when they’re working on promotion recommendations. Read Full Story

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How to Target Generation X Through Paid Ads

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Finding new audiences to target is a constant challenge for marketers. If you’ve never tried marketing for Generation X, you could be missing out on a valuable group of consumers. Why should you customize ads for a Generation X target market? Your customers are individuals, but they also belong to a group based on what year they were born. As unique as each might be, they move through some experiences and stages of life together. What makes Generation X so valuable? We’ll take a look at who these consumers are, what experiences might influence how they respond to advertising, and a few best practices to make sure you hit the mark with your ads. How Old is Generation X? 1965 to 1980 are typically known as the Generation X years. The name “Genera t ion X” was adopted from a 1991 novel written by Douglas Coupland called Generation X: Tales …

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4 ways remote work is better for women

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Having an easier time getting your voice heard is just one of the advantages of working remotely. Women in remote work face plenty of the same issues as women in a typical office, including the very real gender pay gap that exists no matter where you work. But working remotely creates a unique set of circumstances—good, bad, and just different—that affect women’s professional experiences. Read Full Story

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5 things you must not do if you’re applying for a remote job

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And what to do instead so that you can work smarter, not harder, and land your remote job faster. There are so many advantages to working remotely that finding a home-based job may be at the top of your to-do list this year. As you start your job search, you’ll find that many small companies are specifically looking for remote teams. But getting a foot in the door takes a targeted strategy. Read Full Story

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5 strategies to manage your newly remote employees

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Effective remote working teams don’t just require the right technology—they require the right leadership. Prepared or not, you find yourself the manager of a fully remote team. It’s likely you have never worked 100%-remote, let alone managed a team in this setting. Add to that the overall unrest in the world , and this task can seem overwhelming and daunting. Read Full Story

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