Blog Topics: How to find Your Sweet Spot (Even in a Boring Niche)

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Posted by DaisyQ I hate to tell you, but Googling “blog topic ideas” is not going to give you the content you should be creating. Not all content is created equal. Letting the internet tell you what to blog about leads to mediocrity. Mediocrity is fine in some cases, like forcing yourself to show up at the gym at 5:00 p.m. when you’d much rather call it a day. But if you’re going to try and stand out in the very crowded search results page, you won’t stand a chance. The reality is, it’s hard The web is overrun with companies that have bigger budgets than you and can churn out content every day. Meanwhile, you’re lucky to get a blog post out once a month. Where you put your time can make or break your digital efforts. How do you compete? What content will grow your traffic month after month and year after year? If you’re going to put your time into creating and promoting a blog post, and hope to get results, you owe it to yourself to figure out what you’re best suited to blog about. Forget the 50 handy tools and blog topic lists The internet will say: “Just research topics using these 50 handy tools and you’ll get a ton of ideas!” That’s cancelled. Slogging away with topics every week for three-plus years taught me that this advice — though well-intentioned — quickly wears thin. Especially if your topic or industry is niche. So here’s what I would recommend instead: Figure out what your people care about Find where the magic happens Keyword research your topics Brainstorm, categorize, and prioritize Execute And that’s what we’ll cover. It may take a little more time, but it will give you ideas and direction you can use for months. Figure out your people The best way to find blog topic ideas is to look at your audience. What are their pain points, concerns, and obsessions when it comes to your products? Easier said than done sometimes, but chances are you already have at least an inkling on why they choose you. So start there and backtrack. If you’re lucky, you’ll have some research or set personas to use. If you aren’t, make do . The point isn’t to get hung up on idealizing your audience, or nailing down that brand of tofu sausage they like. The point is …

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Blog Topics: How to find Your Sweet Spot (Even in a Boring Niche)

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Posted by DaisyQ I hate to tell you, but Googling “blog topic ideas” is not going to give you the content you should be creating. Not all content is created equal. Letting the internet tell you what to blog about leads to mediocrity. Mediocrity is fine in some cases, like forcing yourself to show up at the gym at 5:00 p.m. when you’d much rather call it a day. But if you’re going to try and stand out in the very crowded search results page, you won’t stand a chance. The reality is, it’s hard The web is overrun with companies that have bigger budgets than you and can churn out content every day. Meanwhile, you’re lucky to get a blog post out once a month. Where you put your time can make or break your digital efforts. How do you compete? What content will grow your traffic month after …

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Blog Topics: How to find Your Sweet Spot (Even in a Boring Niche)

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Posted by DaisyQ I hate to tell you, but Googling “blog topic ideas” is not going to give you the content you should be creating. Not all content is created equal. Letting the internet tell you what to blog about leads to mediocrity. Mediocrity is fine in some cases, like forcing yourself to show up at the gym at 5:00 p.m. when you’d much rather call it a day. But if you’re going to try and stand out in the very crowded search results page, you won’t stand a chance. The reality is, it’s hard The web is overrun with companies that have bigger budgets than you and can churn out content every day. Meanwhile, you’re lucky to get a blog post out once a month. Where you put your time can make or break your digital efforts. How do you compete? What content will grow your traffic month after …

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17 Untapped Ways to Find New Content Ideas

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Today I’m going to show you 17 little-known ways to find GREAT content ideas. In fact, finding untapped content topics is one of the main reasons that my blog now brings in 519,977 visits per month: So if you want to come up with content topic ideas for blog posts, YouTube videos and podcasts, this list is for you. 1. Use Google Image Tags 2. Facebook Ad Library 3. The Reddit Keyword Research Tool 4. Best By Links Reports 5. The Exploding Topics Tool 6. Scan Blog Comments 7. Competitor’s YouTube Channels 8. Product Hunt 9. Google Analytics Landing Pages Report 10. Ahrefs Content Explorer 11. The Content Relaunch 12. Create Yearly Guides 13. Content Swipe File 14. Google’s Searches Related To 15. Find Super Low-Competition Keywords 16. A/B Rankings Keyword Questions Tool 17. Podcast Titles and Descriptions Bonus #1: Conference Talks Bonus #2: Pinterest Suggest 1. Use Google Image …

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10 Free Google Tools All Content Marketers Should Use

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If you consider yourself a content marketing professional, there’s a good chance you already use Google tools the make your life easier. But regardless of how much experience you have and the results you’ve achieved in the past, you know there are always new ways to boost your performance. Social media, just the right keyword tool, Google’s Keyword Planner, honing your search term — these things can all have a big impact on your volume and your success as a content marketing pro. Many people look at Google and see nothing more than a search engine. While there’s nothing wrong with wanting to see your website at the top of the search engine giant’s results, you can’t ignore the process for reaching this goal. When it comes to content marketing, the tools you use, and the strategies you employ will greatly impact the end result. It doesn’t matter if you’re …

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How to Get Blog Post Ideas From YouTube

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About two-thirds of companies find it tough to produce engaging content . If you’re one of them, there’s a good chance your problems stem from the ideation phase. In other words, you’re struggling to come up with enough engaging blog post ideas . Now, if you’re a regular visitor to my blog, you’ll know I write a lot of content (also, thanks for reading!). I’ve been doing this for a long time now. But I still sometimes struggle to come up with new blog post ideas. So what do I do when writer’s block strikes? Well, I lean on the tried-and-trusted methodologies I’ve built up over the years for devising new content titles. Of those methodologies, one of the most consistently useful is to raid YouTube for blog post ideas. I’m going to tell you exactly how to do it in this article. Why Should You Use YouTube for Inspiration? …

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How to Write an SEO-Focused Content Brief Your Writers Will Love

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Posted by KameronJenkins Tell me if this sounds familiar: As an SEO Manager, you’re responsible for growing your company’s organic search traffic. You’re working with your dev team on some technical improvements, but you notice a big slice of the opportunity lies with content. Your company has a content team, but you notice they’re not using keyword research to inform their articles. You’ve tried to send them keyword ideas, but so far, they haven’t been receptive to your suggestions. Or how about this scenario? You’re a marketing director at a startup. You know that you need content, but don’t have the expertise or time to do it yourself, so you ask your network for recommendations and find yourself a freelance writer. The only problem is, you’re not always sure what to assign them. With little instruction to work off of, they produce content that misses the mark. The solution in …

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17 Actionable Content Marketing Tips For More Traffic

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This is a list of actionable content marketing tips. In fact, these same strategies helped grow my blog to 304,265 monthly visits: So if you want more traffic from every piece of content that you publish, you’ll love this list of tips, techniques and strategies. Let’s get started. 1. Publish “X vs. Y” Posts 2. Link to Social Profiles in Outreach Emails 3. Use The Animalz Revive Tool 4. Try The PBC Formula 5. Publish “Power Posts” 6. Write About Trending Topics 7. Include Native Content With Social Shares 8. Use Padlock Posts 9. Include a Keyword in Your URL 10. Add More Cuts to Your Video Content 11. Write Longer Headlines 12. Optimize Around Untapped Keywords 13. Use Blog Post Templates 14. Use Emotional Titles 15. Optimize Around Brand Keywords 16. Tell Relatable Stories in YouTube Videos 17. Write Compelling Meta Descriptions Bonus #1: Reverse Engineer Your Competition Bonus …

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The Ultimate Guide to Guest Blogging

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We’ve discussed how you can build authority in your industry through blogging . Today, we are going to look at exactly how you can get guest blogging opportunities and make the most out of them. Determine Your Guest Blogging Goals Before we begin, your first task is to decide what your goal for guest blogging is. Knowing this goal ahead of time is key in determining the right kind of blogs to submit guest posts to. Typically there are three main goals for guest blogging. Positioning yourself as an authority and well-known name in the industry. Getting exposure (traffic) back to your website. Building backlinks to your website (though this should never be the main focus, as Google frowns on this). With the right kind of content on the top blogs, you can do all three of these things. If you are trying to accomplish either #1 or #2, then …

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How to Create Evergreen Content Right From the Start

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Evergreen content engages and educates readers for longer without a huge amount of effort. Once you master the art of writing “timeless” content, you can ensure your articles, e-books, and tutorials stay relevant for years to come. Below, I’m going to show you exactly why evergreen content should be part of every marketer’s content strategy, and I’ll explain how to craft your own timeless pieces. What is Evergreen Content? Evergreen content is content that is optimized to stay relevant and drive traffic for months or even years at a time. It doesn’t have an expiration date. It’s centered around a topic that people will be interested in for years to come. Examples of topics that might be considered evergreen include: how to write a will how to lose weight ways to cook chicken ways to generate passive income how to optimize your site for SEO how to build a blog …

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SEMrush Review: Details, Features & Pricing

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Here is my complete review of SEMrush . In this post you’ll see: What SEMrush does well What SEMrush doesn’t do well My opinion of SEMrush’s SEO and PPC features Whether SEMrush is worth the monthly fee A whole lot more Let’s get started. Domain Analytics This is a big picture overview of a site’s overall SEO and PPC marketing efforts. And if you want to dig deeper, you can get details on a site’s organic traffic, backlinks , PPC campaigns, engagement metrics (like bounce rate ), the site’s main competitors in Google search, and more. This report is helpful if you want to quickly see how much traffic a site gets from SEO or Google Ads . But the real value here comes from each of the detailed subreports. So let’s break down a few of these right now. Organic Research This feature is simple. Yet super powerful if …

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