Antimicrobial coatings might make you feel safe but they probably don’t do anything

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The newest sales pitch is for antimicrobial-coated products, but you may not be getting what you paid for. As offices begin to reopen in the U.S.—even as the number of new COVID-19 infections continues to grow in some areas—many companies are hawking antimicrobial building products that purport to help stop the spread of the virus, from antimicrobial door handles to countertops, light switches, and paint with antimicrobial coatings. The problem: There’s no evidence that these products actually help, and a chance that they may worsen health. Read Full Story

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Quitting smoking because of COVID-19? Nicotine replacement products may help spread cancer

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A new study from Wake Forest School of Medicine finds that nicotine promotes the spread of lung cancer cells into the brain. The coronavirus pandemic provides an excellent reason to quit smoking: Smokers have terrible COVID-19 outcomes . But think twice before you hop on nicotine gum or nicotine patches. A new study finds that nicotine promotes the spread of lung cancer cells into the brain . Read Full Story

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What Are Productized Services?

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If you try to grow your consulting or freelance revenue by merely adding more clients to your portfolio, you may hit a common obstacle: Living project to project. This kind of lifestyle isn’t sustainable for everyone, and it can be frustrating and stressful. One solution to this problem may be productized services. The productized services model allows agency owners, freelancers, and consultants to break out of billing by the hour or per project and instead invoice by sets of services rendered. What Are Productized Services For? Productized services are standardized services sold like products, with clearly defined parameters and pricing. When we outline precisely what a customer will get and at what price, we can market and sell this “product” many times. The customer is still receiving a service, now with the appealing predictability of an off-the-shelf product. Benefits of Productized Services for Freelancers and Consultants Productized services allow you …

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