Ability to Respond to Google Reviews Returns to Dashboard, App and API

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It appears that the ability to respond to Google reviews has been turned back on by Google. We have tested via the API, the GMB App and the GMB dashboard and all three methods now are capable of publishing review responses in near real time. H/T to Kyle Harris at... The post Ability to Respond to Google Reviews Returns to Dashboard, App and API appeared first on Local University .

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New Reviews Now Showing at Google – Sort of

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Update to the Update 4/9 9:48 PM Google has updated their GMB Covid-19 page to indicate that leave a review functionality is currently rolling out on a region by region basis: “Review replies are now available. New user reviews, new user photos, new short names, and Q&A will gradually return... The post New Reviews Now Showing at Google – Sort of appeared first on Local University .

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New Reviews Now Showing at Google – Sort of

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Update to the Update 4/9 9:48 PM Google has updated their GMB Covid-19 page to indicate that leave a review functionality is currently rolling out on a region by region basis: “Review replies are now available. New user reviews, new user photos, new short names, and Q&A will gradually return... The post New Reviews Now Showing at Google – Sort of appeared first on Local University .

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Is automotive a bellwether for Google My Business trends during COVID-19?

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Over the past few months, COVID-19 has had a dramatic impact on the performance of Google My Business (GMB) listings across every industry. Businesses have scrambled to keep their GMB listings up to date and relevant with Google suspending customer reviews and scaling back support. Meanwhile, how has GMB performance been affected? To find out, I worked with my company Reputation.com to examine GMB performance across all verticals. One trend that seemed to come out of this analysis was that automotive appears to be not only a bellwether for the U.S. economy, but also as an industry to look at to see what is likely going to happen on GMB for other industries. So how have people interacted with automotive GMBs during COVID-19 so far? This is an important question. A GMB listing acts as a business’ digital front door . And importantly, performance metrics on GMB listings provide a …

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The Marketer’s Guide to Gain Brand Mileage on Google Maps

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Are you a local business that serves customers at a physical address? Then you must snatch the golden opportunity to grab consumer attention with the ultimate local guide, on a mobile device including the iPhone and iPad as well as all Android device products. ⅓ of mobile searches are based on location. Overall, local searches are growing 50% faster than overall mobile searches. As of 2013, 70% of searchers used the “ click-to-call ” function directly from the search engine result pages (SERPs). Searches including the phrase “best place to buy” with the applicable product or service keyword grew by 70% between 2015 and 2018. “Near me” searches also rose by 500% in recent years. These include searches like “car dealerships near me” and “wedding dresses near me.” Google also realizes that your business is ‘special.’ And, it released an algorithmic update, in July, 2014, to favor local businesses for …

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[New Feature] Google MyBusiness Product Suggested Categories

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Colan Nielsen spotted a new GMB product feature in the dashboard. Now you can categorize your products based on some suggested categories that Google pre-populates within the Products tab in your GMB. They seem pretty accurate but closely related to "things" not "services" This is not populating for all... The post [New Feature] Google MyBusiness Product Suggested Categories appeared first on Local University .

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How Google Local Guides Improve Visibility

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As a business owner, you know reviews and fresh content are essential to your success. Suppose you’re passionate about promoting your business. In that case, you likely spend a lot of time creating new blog articles, crafting social media posts, or developing video content to keep your audience engaged. But there’s another, more passive promotion method that can help grow your business and boost your local search results: Google Local Guides . Launched in 2015, Google Local Guides—also known as Google Guides—took over where Google Cities left off. If you’re unfamiliar with it, the closest comparison is the Yelp! Elite Squad . Google Guides allows users to add reviews and other content in exchange for various perks ranging from storage space to clothing. Since its launch, the Google Guides community has proved hugely popular. There are 120 million local guides , spanning 24,000 cities and towns. There are several potential …

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New Review Highlights on Google Maps

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Andy Simpson noticed last night that there is a new review summary format on Google My Business listings. So far, I'm only able to see this on the Google Maps app. Below is an example of what it looks like. The 3 reviews that are highlighted are reviews that... The post New Review Highlights on Google Maps appeared first on Local University .

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