5 Reasons Your Facebook Ads Manager Account Could Get Shut Down

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Want to make sure your Facebook ads account isn’t shut down? Are you sure you’re not violating Facebook’s ad policies? In this article, you’ll discover common reasons why Facebook ads accounts are suspended and learn how Facebook’s tools can help you better monitor your account’s status. #1: Repeated Declined Payments If you consistently have payment […] The post 5 Reasons Your Facebook Ads Manager Account Could Get Shut Down appeared first on Social Media Marketing | Social Media Examiner .

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How to Analyze Your Facebook Ad Results: 7 Metrics to Track

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Do you know if your Facebook ads are working? Wondering which key metrics you should be tracking? In this article, you’ll discover seven important Facebook ad metrics you need to know, where to find them in Ads Manager, and what to do when you’re not getting the results you want. #1: Return on Ad Spend […] The post How to Analyze Your Facebook Ad Results: 7 Metrics to Track appeared first on Social Media Marketing | Social Media Examiner .

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How to Test Facebook Ads With Facebook Experiments

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Looking for better ways to improve your Facebook ad performance? Have you used Facebook’s Experiments? In this article, you’ll learn how to use the Facebook Experiments tool to run three different types of tests on your Facebook ads. What Is the Facebook Experiments Tool? Facebook Experiments is a new feature in Business Manager that allows […] The post How to Test Facebook Ads With Facebook Experiments appeared first on Social Media Marketing | Social Media Examiner .

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How To Use Events To Optimize Your Facebook And Google Ads Campaigns

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Your website is bustling with activity. Visitors are constantly interacting with your website. But are you taking full advantage of everything that’s happening on your website for your paid marketing? Every interaction of a visitor with your website – a pageview, a click – can be used to better understand your audience . And when you understand your audience better you can target them in a smarter way, and get more bang for your buck from your paid campaigns on Facebook and Google. Both Facebook and Google refer to these user interactions as Events . They allow you to track them using a tracking code installed on your website. What Are Events Events are user interactions that don’t involve loading another page on your website. In ecommerce, the prime example of an event is Add to Cart. Another event can be filling out a field in a form. As opposed …

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How to Easily Analyze Facebook Ad Results With 3 Custom Reports

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Want to save time analyzing your Facebook ads results? Looking for an easy way to create custom reporting in Ads Manager? In this article, you’ll discover three custom reports in Ads Manager to help you quickly analyze your Facebook ad performance. Why Create Custom Reports in Facebook Ads Manager If you’re anything like me, you’re […] The post How to Easily Analyze Facebook Ad Results With 3 Custom Reports appeared first on Social Media Marketing | Social Media Examiner .

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6 Costly Facebook Ad Mistakes and How to Fix Them

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Want better results from your Facebook ad campaigns? Are you making one of these six mistakes that could reduce your Facebook ad results? In this article, you’ll discover six Facebook advertising mistakes and how to fix them. #1: Mistake: Facebook Ads Aren’t Aligned With a Funnel The biggest mistake that Facebook advertisers make on the […] The post 6 Costly Facebook Ad Mistakes and How to Fix Them appeared first on Social Media Marketing | Social Media Examiner .

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Successful Facebook Ads on a Small Budget

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Wondering how to advertise successfully on Facebook? Want to avoid wasting money and time when you test your Facebook ads? To explore how to create Facebook ads that work for all budgets, I interview Tara Zirker on the Social Media Marketing Podcast. Tara is a Facebook ads expert and founder of the Successful Ads Club, […] The post Successful Facebook Ads on a Small Budget appeared first on Social Media Marketing | Social Media Examiner .

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How to Retarget Facebook Ad Traffic for Conversions

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Are you working with a new Facebook pixel? Wondering whether to use a traffic objective campaign or a conversion objective campaign? In this article, you’ll discover how to combine Facebook ads traffic and conversion campaigns to meet your goals. Understanding Facebook Ads Traffic and Conversions Objectives The objective you choose when you create your Facebook […] The post How to Retarget Facebook Ad Traffic for Conversions appeared first on Social Media Marketing | Social Media Examiner .

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Using Facebook Ads in Uncertain Times

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Wondering if you should make changes to your Facebook ads strategy? Looking for tips to guide your decision-making during times of uncertainty? To explore how to navigate Facebook advertising during the COVID-19 pandemic, I interview Amanda Bond on the Social Media Marketing Podcast. Amanda is a Facebook ads expert and founder of The Ad Strategist. […] The post Using Facebook Ads in Uncertain Times appeared first on Social Media Marketing | Social Media Examiner .

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How to Convert Website Traffic With Facebook Ads

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Wondering how to re-engage website visitors who don’t convert? Looking for Facebook ad types that work? In this article, you’ll discover how to convert your site traffic with two types of Facebook and Instagram ads. Understanding Where These Campaigns Sit in the Facebook Ad Funnel Before we dive into ad creation, you first need to […] The post How to Convert Website Traffic With Facebook Ads appeared first on Social Media Examiner | Social Media Marketing .

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