Want to use live video more strategically? Looking for tips to guide your live video strategy across Facebook and YouTube? In this article, you’ll discover three goals live video can help you achieve, and find out how to produce each type of live stream to ensure success. To learn how to improve your live video […] The post Live Video Strategy: How to Improve Your Facebook and YouTube Results appeared first on Social Media Examiner | Social Media Marketing .

By providing a unified guide to all your streaming services, Reelgood and JustWatch have racked up more than 25 million active users in total. In the age of streaming video, watching TV has become an overwhelming task. Read Full Story

Are you missing out on a huge section of your target audience? If you’re not using live streaming to engage with your followers, then you might be. The numbers behind live streaming are impressive , and if you’re not already, you should be incorporating this medium into your marketing strategy. Here’s how you can leverage live streaming to create crazy levels of engagement with your audience. What Is Live Streaming? Live streaming is a powerful way to connect with your target audience and personalize your message in a way that’s unique compared to other marketing mediums. It’s a simple process to send a live feed over the internet to your audience, but it can have big results. By utilizing your social media reach, you can stream live footage to a huge audience and give your followers a unique glimpse into your company. The growth of live streaming has been exponential, …

Late night TV's superstars looked a lot more relatable live-streaming from their living rooms. Here's what you can learn from their ingenuity and on-air mishaps.

Need to do more with live video? Not sure what to talk about when you go live? To explore how to create live video like a pro, regardless of your personality, I interview Luria Petrucci on the Social Media Marketing Podcast. Luria is a live video strategist and the co-founder of Live Streaming Pros. Her […] The post Creating Live Video Like a Pro: Tips for Any Personality appeared first on Social Media Marketing | Social Media Examiner .

TikTok “encroaches on video streaming war” and could present a “competitive threat” to video platforms, as its usage more than doubled year-over-year in 2020 among Netflix users with iPhones. That’s according to new data [download page] from App Annie, which reported new data for the video streaming market over the last year. According to the… Read More » The post When it Comes to Mobile Viewing, YouTube Blows Away Other Video Streaming Sites in US Hours per User appeared first on Marketing Charts .

Want more sales from TikTok? Wondering how going live on TikTok can help? In this article, you’ll find a five-step scripting structure to plan TikTok Live broadcasts that further your business goals. To learn how to grow your business with TikTok Live, read the article below for an easy-to-follow walkthrough or watch this video:  […] The post TikTok Live: How to Live-Stream Your Way to More Business appeared first on Social Media Examiner | Social Media Marketing .

Here are the movies and TV shows you should add to your watchlist before they disappear from the video-streaming service.

Globally, time spent streaming – whether it be on desktop, mobile or through connected TV (CTV) – grew by 58% year-over-year (y-o-y) in Q4 2019, opening up even more opportunities for video advertisers. Streaming video ad quality did see some improvement in the second half of 2019, though some areas did not fare as well,… Read More » The post Streaming Video Ad Quality Worsens in One Key Area appeared first on Marketing Charts .

Here are the movies and TV shows you should add to your watchlist before they disappear from the video-streaming service.