Women are leading us through the pandemic. They should be leading our country next

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Women are the majority of critical healthcare workers, grocery clerks, and caregivers while the country is working from home. Those experiences will make them much better leaders. Women lead from wherever they are, and that’s never been more true than during the COVID crisis. Women are on the frontlines. They are t he majority of critical healthcare workers , nurses, and aides. Women make up the majority of essential but low-paid workers serving as our grocery store clerks . And women, like always , are taking on the brunt of work at home to serve the needs of our children and households. Read Full Story

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4 ways remote work is better for women

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Having an easier time getting your voice heard is just one of the advantages of working remotely. Women in remote work face plenty of the same issues as women in a typical office, including the very real gender pay gap that exists no matter where you work. But working remotely creates a unique set of circumstances—good, bad, and just different—that affect women’s professional experiences. Read Full Story

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Unsurprisingly, women continue to face an evolving intersection of problems at work

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In Bärí A. Williams’s book, “Diversity in the Workplace,” the author interviews leading women in their fields about shortcomings in workplace equity, and their individual experiences with adversity. Women are often subject to second-class citizenship as they work toward professional success. Even when they gain positions of power, women are regularly judged on everything from how “nice” they are to how willing they are to take on the emotional baggage of their colleagues. For many women, interactions with men in the workplace can be fraught with anxiety due to unequal pay, sexual harassment, and the struggle to champion themselves while remaining “likable.” Read Full Story

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The truth behind the ‘performance tax’ women pay at work

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In her new book, Netflix’s Michelle P. King explains why women and men are held to different standards at work—and why there’s a clear solution. Before embarking on my MBA in 2008, I sat down with a male mentor to discuss my career ambitions. I already had a master’s degree and two undergraduate degrees along with nearly eight years of international work experience. I thought my mentor wanted to have this conversation because he supported my development. Instead he opened our meeting by telling me how he nearly enrolled in an MBA program, but soon realized that he could easily become a leader without one. Shaking his head, he looked up at me and said, “I just don’t get it, Michelle, why are you doing this? It seems like a lot of work, why bother? You don’t need to prove anything.” Read Full Story

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Discrimination charges at Pinterest reveal a hidden Silicon Valley hiring problem

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Two Black women who worked at Pinterest went public with their stories of pay disparity and discrimination. Their experience illuminates tech’s wider problems with pay “leveling.” In July of 2018, Ifeoma Ozoma started a new job as the public policy and social impact manager at Pinterest. After working on the large public policy teams at Facebook and Google, she was excited to be the second person on Pinterest’s team, where her responsibilities included leading half of the global public policy team’s work. She believed she would be building the team from the ground up, with the head of public policy as her partner. Plus, Pinterest was pre-IPO, meaning that there was a significant financial opportunity to be had once the company went public. Read Full Story

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Should You Test That? When to Engage in SEO Split Tests

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Posted by Portent This blog was written by Tim Mehta, a former Conversion Rate Optimization Strategist with Portent, Inc. Running A/B/n experiments (aka “Split Tests”) to improve your search engine rankings has been in the SEO toolkit for longer than many would think. Moz actually published an article back in 2015 broaching the subject, which is a great summary of how you can run these tests. What I want to cover here is understanding the right times to run an SEO split-test, and not how you should be running them. I run a CRO program at an agency that’s well-known for SEO. The SEO team brings me in when they are preparing to run an SEO split-test to ensure we are following best practices when it comes to experimentation. This has given me the chance to see how SEOs are currently approaching split-testing, and where we can improve upon the …

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Should You Test That? When to Engage in SEO Split Tests

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Posted by Portent This blog was written by Tim Mehta, a former Conversion Rate Optimization Strategist with Portent, Inc. Running A/B/n experiments (aka “Split Tests”) to improve your search engine rankings has been in the SEO toolkit for longer than many would think. Moz actually published an article back in 2015 broaching the subject, which is a great summary of how you can run these tests. What I want to cover here is understanding the right times to run an SEO split-test, and not how you should be running them. I run a CRO program at an agency that’s well-known for SEO. The SEO team brings me in when they are preparing to run an SEO split-test to ensure we are following best practices when it comes to experimentation. This has given me the chance to see how SEOs are currently approaching split-testing, and where we can improve upon the …

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These 7 courses will teach you how to be anti-racist

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These courses were developed by Black women, and will teach you to recognize and work against racism In the midst of the historic Black Lives Matter movement, many white and non-Black Americans are looking for an answer to the question, “What can I do to help?” Beyond showing up for and amplifying the voices of Black Americans at protests and signing petitions, white Americans can do the work of learning about systemic racism—and learning to be actively anti-racist. Read Full Story

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