Looking for creative ways to market your books online? These tactics can help boost book sales for traditional and self-published authors alike.

These strategies can help you sell books and establish expertise.

Add any of these marketing classics to your library and transform your business.

Regardless of how seasoned a marketer you are, you can always benefit from the wisdom of those who have walked similar professional routes. A good way to learn from seasoned professionals is to check out some of the books they’ve written about different facets of marketing. Often, these books offer philosophical approaches that apply to circumstances far beyond the realm of marketing, while simultaneously providing insight into some of the most successful campaigns of our time. If you’re on the hunt for a great marketing read that will stimulate you from start to finish, check out these 25 marketing books. 1. Permission Marketing: Turning Strangers into Friends and Friends into Customers This narrative is incredibly compelling and appeals to marketers of all kinds, regardless of whether you work for an agency or a company. In these pages, you’ll find advice from Seth Godin, marketing entrepreneur and author of 19 best-selling …

Everything is stressful. These books are a good place to start if you’re looking to ground yourself. Say it together now: deep breaths. Read Full Story

Join author Jason Falls and Jennifer Dorsey, Editorial Director of Entrepreneur Press, as they discuss Jason's new book, Winfluence: Reframing Influencer Marketing to Ignite Your Brand. This virtual book launch will feature a reading by the author and a fireside chat Q&A; about the power of influence marketing.

By drawing on the expertise of others, you can go a long way towards ensuring that your path forward will be a successful one.

Countless innovators before you have faced down challenges of their own, and hearing their stories is a great way to start forming your own.

In times of uncertainty, even entrepreneurs have a hard time knowing what they, or their teams, should do next.

Why writing a book is a powerful marketing and differentiation conduit for entrepreneurs.