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3 in 5 CMOs Agree That Marketing Has Increased in Importance During COVID-19

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Since the COVID-19 pandemic began, customer behavior has changed, presenting companies with the challenge of how and where to communicate with their customers and prospects during this unusual time. This has brought about a shift in how marketing is viewed by companies, with some 62% of top marketers saying that marketing has become more important… Read More » The post 3 in 5 CMOs Agree That Marketing Has Increased in Importance During COVID-19 appeared first on Marketing Charts .

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Tired of filling out a never-ending list of job applications? Try this strategy to set you apart.

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The author recounts wading through endless online job applications, often with a small chance of in-person interviews. She shares the simple job-search routine that helped her impress employers and land highly coveted roles. Recently, I was browsing a tech form when I came across this comment from a struggling job hunter: “I’ve sent dozens of applications and still haven’t gotten any interviews.” Read Full Story

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How to Analyze Instagram Stories Ads

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Do you know whether your Instagram Stories ads are working? Wondering which ad performance metrics to track and where to find the data? In this article, you’ll discover how to analyze Instagram Stories ads data so you can find out what’s working and what isn’t. To learn how to analyze Instagram Stories ads, read the […] The post How to Analyze Instagram Stories Ads appeared first on Social Media Examiner | Social Media Marketing .

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Through protests and the pandemic, gun background checks hit record high

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Gun sales have been soaring since the start of the pandemic. While some purchases may be more symbolic than sinister, gun violence is already on the rise. The height of the summer is usually a quieter time for gun retailers. Trends over the past two decades show that gun purchases rise in the lead-up to Christmas and through winter, and subside in the summer months. But 2020, once again, has defied normality. Read Full Story

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Face it, your kids will be home for a while. This $65 cardboard kit creates the perfect desk at home

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Four different kits encourage kids to reimagine their space—and serve a practical function as well. Parents are coming to terms with the painful reality that kids may not be able to return to school full time in the fall, given that coronavirus infections are spiking across the United States. Families are gearing up for the potential of many more months of homeschooling, which means creating designated spaces for schoolwork, desks included. Read Full Story

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I spent a year leading a team in complete isolation in Antarctica. Here are 4 strategies you need right now

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Rachael Robertson led a team of 17 people on a year-long tour of duty at Davis Station in Antarctica. Her hard-won lessons are increasingly relevant as we move through the pandemic. I’ve been in extended isolation before, with nine months of temperatures hovering around -35 degrees Celsius, blizzards, months of darkness, and the inability to get in or out. The lack of privacy, the mundane nature of the days, and the interpersonal pressure of living with 17 other people were extraordinary. Read Full Story

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Trump wants to build a sculpture park for “American Heroes.” Here’s why that’s wrongheaded

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“We are at a time when we should be commemorating events and social change and not people.” On July 3, President Donald Trump issued an executive order calling for the creation of a “National Garden of American Heroes.” This garden would be a statuary park featuring likenesses of Americans deemed historically significant by the administration. Thirty-one subjects are listed by name, and range from Harriet Tubman to Ronald Reagan to Davy Crockett to Antonin Scalia. The order calls for the garden to open on “a site of natural beauty” by July 2026. Read Full Story

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Skyrocket your career by paying attention to these 3 things

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If you’re worried you’ve hit a career plateau, pay attention to these three attributes. They can make or break your career. We can all hit a career plateau at one time or another. Sometimes it’s due to forces outside of your control, like if you work for a company that stops innovating. But sometimes it’s due to your own actions. The difference between a career that plateaus and one that skyrockets is the impression you make on others. Read Full Story

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This website tells you when your local politicians are discussing police budgets

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Reinvestin.us wants to help residents participate in their local budget making process. Calls to defund the police need to be heard by the local politicians who make city budge t decisions. But the meetings where those decisions are made can be difficult to find out about, or full of confusing bureaucratic language; those who have never attended a city council meeting before may not know how to make their voice heard. Now, a new website aims to make it easier for the public to participate in these conversations by making the budget decision-making process more transparent. Read Full Story

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Why is TikTok getting banned? Here’s the latest update as the U.S. mulls app shutdown

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Geopolitics has a massive role to play. Both India and the U.S. have incentives to stick it to China any way they can right now–including Chinese owned businesses. It hasn’t been a good few weeks for TikTok, the Chinese-owned app that has been the world’s hottest social media platform for the past few years. It currently has over 2 billion users. Despite its mass appeal, the app is coming under increasing scrutiny from powerful governments–which could spell disaster for TikTok’s future. Read Full Story

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Harvard professor develops a $50 nasal spray to thwart the spread of COVID-19

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Developed by Harvard professor David Edwards—who previously created inhalable chocolate and cocktails—the spray promises to stop the spread of aerosols by as much as 99%. You should practice social distancing and wear a mask to prevent the spread of COVID-19. But even masks aren’t perfect. A high-end N95 mask can filter an estimated 99.8% of the virus from the air, while many cotton masks filter just 50% or less . Given that researchers now know the virus is airborne , you may wonder: Is there anything else you can do to prevent the spread of COVID-19? Read Full Story

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Netflix’s ‘Mucho Mucho Amor’ is more than a love letter to celebrity astrologer Walter Mercado

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For decades, Walter Mercado’s flamboyant readings and ornate costumes dazzled millions. But there was a deeper message that still resonates today. For decades, Puerto Rican astrologer and psychic Walter Mercado transfixed audiences worldwide with his flamboyant horoscope readings and, equally so, his extravagant costumes and gender-fluid presentation. Read Full Story

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These 5 services will automate all your most tedious tasks

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From basic task automation to powerful, multistep workflows, these services can take drudge work off your hands. When it comes to the “work smarter, not harder” mantra, automation is king. Never before has it been easier to put in a little upfront effort to pay big, big dividends down the line. While these services run the gamut from simple to powerful—and from free to kinda pricey—all roads lead to making your workday much more efficient. Read Full Story

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3 questions leaders need to ask to prepare for the future of work after COVID-19

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It’s time to rethink our working norms so that we can build a flexible, resilient workforce. Recently, I had an in-person meeting with a colleague who lives locally. It was the first time I had met with a professional colleague in person since early March. The meeting went longer than planned, and, in addition to our agenda, we chatted a bit about our personal lives. We had so many ideas. I left the meeting inspired, energized, and full of new purpose. Even though I am an introvert, the in-person collaboration created a spark that I had been missing. Read Full Story

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