Cemoh Marketing News

As the coronavirus pandemic forces business functions to be reconfigured as virtual events, one CMO has turned to a hackathon as a collaborative, online initiative to problem solve and broaden marketing with the company’s extended ecosystem.

Enhancing brand influence is more important than sales growth and conversion in campaigns for more than half of businesses in the region, according to the inaugural Asia-Pacific Corporate Communications Report.

Join us as we sit down with Linda Findley Kozlowski, CEO of Blue Apron, to discuss the challenges and opportunities for entrepreneurs in today's landscape.

Most of the 2020 guidelines are in favor of savings-account owners and sole propietors.

Here are four steps to standing out in a crowded job market.

A real company culture is woven into the fabric of your everyday decisions.

A look at some of the biggest settlements for alleged corporate crimes.

Brands and influencers are embracing the power of loop giveaways. Here's how they work.

The Supreme Court upheld a Trump administration rule allowing businesses to opt out of birth control coverage based on religious or moral objections. The Supreme Court ruled 7-2 Wednesday that many employers can opt out of providing birth control coverage, otherwise required by regulations issued under the Affordable Care Act, based on religious or moral objections. Read Full Story

Based on research into how humans like to interact, Microsoft Teams’ Together mode restores some of the social cues we’ve been missing during the pandemic. Microsoft believes it has an answer to Zoom fatigue , and it comes in the form of superimposing people onto a virtual auditorium in Microsoft Teams. Read Full Story

It must find ways to stop "pushing users toward extremist echo chambers."

Join our panel of experts discuss how they have navigated racism in the professional space and what entrepreneurs and business owners need to do to combat/prevent racism at work.

Record up to a 10-second clip of your name being pronounced and add it to your profile for others to hear.

Negative thought loops derailing your workday? Her are four easy tips for quieting a busy mind.

Here's your ticket to a booming business.

With filing date inching closer, entrepreneurs must initiate the process efficiently.

Say hello to Geologie.

Remember getting change? That went out with the global coronavirus pandemic. The Federal Reserve indicates there is a national coin shortage. COVID-19 has felled another victim: coins. There is a severe coin shortage in the United States. Why, you ask? Read on. Read Full Story

The leading man suddenly started trending today, sparking a fun, much-needed respite from the bleakness we’re all dealing with every day. The nonstop turmoil in the world is exhausting. Read Full Story

The role of the CMO has not always been a diverse one. Indeed, in 2018, none of the new CMOs among the 100 most-advertised US brands came from racially or ethnically diverse backgrounds. But that appears to have changed, if only somewhat. The latest annual analysis from Spencer Stuart reports that, at the end of… Read More » The post The CMO Role Grew Slightly More Diverse in 2019, While Average Tenure Slipped appeared first on Marketing Charts .